1. industrielle Institut national de la propriété - Building IP Awareness and Capacity of SMEs - Industrial Property Pre-diagnosis WIPO-KIPO-KIPA Asian regional Meeting JEJU, 13 December 2007

2. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 2 The National Institute of Industrial Property INPI is: Public institution Established in 1951 Placed under the supervision of Ministry of economy, finances & employment 800 employees Budget: 180 Millions Euros, self-financed

3. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 3 Local representations 4 services centraux : Paris, Compiègne, Lille, Nanterre 15 implantations régionales : Alsace (Strasbourg), Aquitaine (Bordeaux), Bretagne (Rennes), Ile-de-France (Paris), Languedoc-Roussillon (Montpellier), Lorraine (Nancy), Midi-Pyrénées (Toulouse), Nord-Pas de Calais (Lille), Pays de la Loire (Nantes), Provence- Alpes Côte dAzur (Marseille, Sophia Antipolis), Rhône Alpes (Grenoble, Lyon et Saint Etienne), Antilles-Guyane (Guadeloupe) 4 représentations internationales : Amérique du Nord (Washington), Asie du Sud Est (Bangkok), Chine (Pekin), Maghreb (Rabat)

4. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 4 INPI is in charge of : Keeping registers Granting industrial property rights Informing and training on IP Participating in formulating & implementing laws and regulations on industrial property But also… International representation Through CNAC, action on counterfeiting issues

5. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 5 INPI DIRECT More than 136 000 questions got an answer More than 16 000 e-mails More than 600 calls per day Development of a Knowledge data base Provide better information Training IP Partnerships Promoting IP

6. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 6 IP Training CEIPI: Certificate of International Studies on Industrial Property IEEPI: European Business and Intellectual Property Institute 949 initiation training sessions and 77 sessions of continuing education on IPR 781 hours of awareness session of economic actors and research centres in Regions Provide better information Training IP Partnerships Promoting IP

7. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 7 Partnerships Actions To develop the use of the industrial property as factor for economic growth of companies, the INPI initiates numerous partnerships: Conventions with Regions : Alsace, Aquitaine, Bretagne, Languedoc-Roussillon, Lorraine, Midi-Pyrénées, Pays de la Loire Conventions with actors of the innovation scene: ACFCI, OSEO, Réseau Curie, Fédération des Industries Mécanique Actions near the competitiveness poles – 40 poles are accompanied by the INPI: tools of analysis and follow-up of the practices of the companies in term of PI, technology watch services, awareness and training actions – participation to Forums on innovation funding and competitiveness Awareness near Researchers – 100 000 laboratory books distributed to researchers, in the framework of a programme with the Ministry of Research Provide better information Training IP Partnerships Promoting IP

8. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 8 IP Promotion Actions INPI implements each year several actions aiming at promoting IPR near SMEs INPI innovation trophy rewards – A Small or Medium Enterprise for their innovation policy et industrial property policy – A research center for its capacity to value its R & D thanks to industrial property The « Entretiens de Paris », in partnership with Les Echos, HEC and the Senate: – In 2006 « IP and Value Creation : Adding value to intellectual assets of the enterprise » – In 2007 « Strategic Management of Intellectual Property » INPI Innovation Meetings offer sectorial and forecast analysis from patent applications filed near INPI – January 2007 : automobile and environment – June 2007 : image et networks Roving Exhibitions – INPI uses its archives in proposing exhibitions to the public, in particular on counterfeiting issues – Since 2006, INPI is partner of « Names of Innovation », exhibition that pays tribute to 34 inventors whose invention is named after them Provide better information Training IP Partnerships Promoting IP

9. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 9 Industrial Property Pre-Diagnosis The pre-diagnosis is conceived as an open method for introducing IP to innovative SME that do not make yet use of IP All the industrial property tools are taken into consideration: patents, trademarks, designs, contracts, licences, documentary searches, technology purchase and sale Objectives Raising the companys awareness highlight the importance of an industrial property policy for the company Propose course of actions Pre-diagnosis service is free of charge for the SME

10. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 10 Pre-diagnosis in 4 steps signature of an undertaking agreement between the INPI and the company Information on the company, its sector of activity, and its competitors Duration: 3 hours Preparation Getting acquainted with the company Analysis, report drafting Delivery

11. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 11 Pre-diagnosis in 4 steps Products, services, processes Technology, R&D, innovations Suppliers, subcontractors, distributors, … Organization, HR, training Financial situation Finding out about the players involved in industrial property Duration ½ day Preparation Getting acquainted with the company Analysis, report drafting Delivery

12. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 12 Pre-diagnosis in 4 steps Presentation of the company, its products and its competitive environment IP finding and evaluation of IP needs Recommendations and competitive advantages of IP Summary Duration: ½ day Preparation Getting acquainted with the company Analysis, report drafting Delivery

13. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 13 Pre-diagnosis in 4 steps Preparation Getting acquainted with the company Analysis, report drafting Delivery

14. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 14 Pre-diagnosis in 4 steps Preparation Getting acquainted with the company Analysis, report drafting Delivery

15. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 15 Pre-diagnosis in 4 steps Preparation Getting acquainted with the company Analysis, report drafting Delivery SECTION IV ( Summary)

16. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 16 Pre-diagnosis in 4 steps Oral presentation within the company handing over the report is an ideal opportunity to expand on the follow-up action called for in the pre- diagnosis Monitoring the companys practices in terms of industrial property will be carried out Preparation Getting acquainted with the company Analysis, report drafting Delivery

17. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 17 Survey On 100 enterprises which benefit of an IP pre-diagnosis in 2005 92 % declare a level of satisfaction good or excellent 80 % have a better understanding of IP and of the advantages IP could provide to their company

18. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 18 The survey also gives an insight on what motivate enterprises to get an IP pre-diagnosis The enterprise never applied for a patent but has an innovative technical project that it wants to protect The enterprise is a subcontractor of a big company but its niche market is disappearing (restructuring, delocalisation), she needs to innovate to survive The enterprise is victim of counterfeiters, but without any IP applications The decision makers are curious and want to know more

19. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 19 how French SMEs perceive IPR Cons Enterprise perceives IP as complex and administrative Enterprise doesnt see itself as innovative Enterprise considers that an IP policy is expensive Enterprise has no financial strength to defend their IP in case of litigation Enterprise products have a short life

20. inpi Nam NGO THIEN > Grandir avec la propriété industrielle page 20 how French SMEs perceive IPR Pro Enterprise is a start-up, she needs to raise funds and to use the technical guarantee and backing provided by patent Enterprise wishes to develop a project in partnership and wants to alleviate any possible future conflict on the sharing of the rights Enterprise gets knowledge that their competitors apply for patents and wishes to keep a technological advantage

21. industrielle Institut national de la propriété THANK YOU !