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~ Clark Lee, Assistant Director for Training and Professional Development, University of South Carolina ~ Denise Wellman, Director of Visitor Center, University.

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Presentation on theme: "~ Clark Lee, Assistant Director for Training and Professional Development, University of South Carolina ~ Denise Wellman, Director of Visitor Center, University."— Presentation transcript:

1 ~ Clark Lee, Assistant Director for Training and Professional Development, University of South Carolina ~ Denise Wellman, Director of Visitor Center, University of South Carolina Sponsored by the Research and Assessment Committee

2 CiVSA Member Profile 59 of 117 institutions completed the campus visit survey Average membership years in CiVSA = 2 years Member less than 1 year = 10 members (of 59 sampled) Member for 5 or more years = 5 members (of 59 sampled)

3 Categories Institution Classification ** Enrollment Range VS2very small 2 year<500 S2small 2 year500-1999 M2medium two year2000-4999 L2large two year5000-9999 VL2very large two yearat least 10000 VS4very small four year<1000 S4small four year1000-2999 M4medium 4 year3000-9999 L4large 4 year>10000 **Carnegie Classification http://www.carnegiefoundation.org/classifications Profile of Institutions n=59

4 Office locationsSq. Ft Average for stand alone VC4825.85 Average for VC within Admissions **50799 Average Admissions6642 **Two L4 institutions reported 75,000 and 519,000 in square footage

5 Other Admissions (Undergrad & Grad combined) Orientation, Outreach and Transition Services Visitor Services (part of Enrollment Services) Visitor Center within University Relations, Communications and Marketing

6 Job Title of Immediate Supervisor: Other Director of Orientation, Outreach and Transition Programs Assistant Vice Provost Manger, Student Information Services Associate Vice President Welcome Center Manager Director of Communications Director of New Student Services Director of Integrated Branding Campus Visit Program Reporting Lines

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9 Other conferences that CiVSA members attend Other:  Expendables  Ivy Plus (*counted in National tally)  National Association of Baptist Enrollment Professionals (*counted in National tally)  RAMACA  SCACA  SEC-Ad-Net

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11 Tour Reservation System

12 Variety of Tours offered: Other (please specify) Graduate & athletic tours provided by other departments Cell phone tour, cable car tours, campus bear tours, philanthropy tours, CalKids tour

13 Undergraduate Campus Tour Schedule *12pm tours included as morning tour

14 Of those offering Saturday Tour Options Of those offering Sunday Tour Options

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16 Number of Visitors per Undergraduate Tour

17 Tour Starting Locations Tour Ending Locations

18 Other areas that are shown on tours CourtyardHealth Center/Infirmary Greek RowStudent Life ChurchAquatic Center EngineeringStudent Support Area Law QuadAdministration Basketball ArenaHistoric Horseshoe StadiumModel Room AdmissionsQuad Bookstore

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20 Admission Information Session part of Campus Tour Admission Information Session Location

21 Admission Information Session Scheduling

22 Who Conducts Admission Information Session?

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24 Housing Only: Other  Residential Life offers these tours  If the prospect has already been to campus or in special cases  The Housing Ambassadors offer tours on an on-call basis. Housing Only ToursOvernight Visits

25 Methods of Giving Directions to Campus

26 Visitor Feedback Common Types of Feedback Other Types of Feedback  Card for Prospective Visits. Online for admitted visits.  Evaluation of tour directly following the tour, and then survey sent to families from President to be returned  Emailed survey they have to send back via email  Q&A on tour- email feedback

27 Utilization of Feedback Received  Use to make judgments to further enhance the program.  Director of Student Recruitment collects information.  Share with admissions office staff.  To adapt tour to better suit visitors' needs/expectations.

28 Utilization of Feedback: Campus Visit Program within Office of Admissions S4 Institution

29 Utilization of Feedback: Campus Visit Program within Office of Admissions M2 Institution Utilization of Feedback: Campus Visit Program within Office of Admissions M4 Institution

30 Utilization of Feedback: Campus Visit Program within Office of Admissions L4 Institution

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34 Size Range of # guides Average per institution L28 to 109 L45 to 15049 M230 M412 to 20054 S410 to 5022 Average Tour Guides per Institution

35 PaidVolunteerBoth Visitor Center (stand alone)75% 25% Visitor Center within Admissions56%19%25% Admissions52%40%8% Other60%40%

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38 Provide Training Once Each Semester/Quarter Visitor Center (stand alone)4 Visitor Center within Admissions7 Admissions11 Other (Orientation and VS w/in Enrollment) 2  Research proved that formal training was effective. Informal coaching, however, was the most effective…

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40 Exceptions to dress code No flip-flops/open-toed shoes11.11% No shorts1.85% No hats3.70% No sunglasses3.70% No visible Greek affiliations3.70%

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