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Affiliate Program Tour What are we after? A + B = ?

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Presentation on theme: "Affiliate Program Tour What are we after? A + B = ?"— Presentation transcript:

1

2 Affiliate Program Tour

3 What are we after? A + B = ?

4 What are we after?  Advancing our mission together and individually  Building a strong local, regional, national, and global voice  Sharing best practices  Participating as and learning from the leaders in the field

5 Value of Affiliate Contribution  Grassroots – you are the “local” voice of the global ISTE.  Hundreds of thousands of ed tech professionals who share the same mission  Expertise from our members and leaders  Communication and marketing voice of ISTE to Affiliate members

6 Value of Affiliate Contribution  Lead advocacy efforts with our members and encourage them to take action  Encourage our members to become involved regionally and nationally and share their expertise  Provide international perspective  Attendance and involvement at NECC; volunteers throughout ISTE

7 Networking – Most Valued Benefit  Relationship building with other Affiliate leaders, ISTE members, Board and staff  Unified voice locally, regionally, nationally, internationally  Social networking across media platforms  Volunteer and leadership opportunities  Trusted choice of feedback, input, project opportunities within ISTE

8 Communication Tools  Affiliate Directory – wiki and website  Listserve – discussion forum  Wiki – collaborative collection  Affiliate Newsletter – published by ISTE

9 Communication Tools  Nings: isteconnects.org, neccning.org  Twitter: isteglobal – news and announcements from ISTE - isteconnects – conversations related to ISTE and NECC - isteadvocacy – news and info on the advocacy front - Affiliates’ twitter addresses (see directory)  ISTE website, publications, e-newsletters, emails  Facebook, MySpace, Second Life

10 ISTE Books Courtney Burkholder, Director of Book Publishing

11 Affiliate Discount on Books  30% member discount  Affiliate representative can place the order  Great for your resource library or support for your leadership

12 Publishing a Book with ISTE  E-mail Jeff Bolkan (jbolkan@iste.org) for manuscript proposal submission guidelinesjbolkan@iste.org  Attend the NECC session "Writing for ISTE Publications," Tuesday, 2-3 p.m., Room 102A  Talk over your idea with Jeff Bolkan or Courtney Burkholder at ISTE Central

13 Books at Your Conferences Megan Dolman, Book Sales & Marketing Specialist

14  Affiliate Discount for Books Resale 1–940% 10–1942% 20–4944% 50 or more45%  Downloadable order form  Best practices on the Affiliate Wiki  Customized order for your event and audience  Contact: Megan Dolman, Book Sales and Marketing Specialist mdolman@iste.org or 541.681.3803

15 International Book Distribution  Canada - Fulfillment through Scholarly Book Services -Continue to order from ISTE  Australia, Hong Kong, New Zealand, Singapore - Hawker Brownlow Education - Order through HBE  More to come…  Benefits - Faster shipping times - Lower shipping costs NEW!

16 Publications: Learning & Leading With Technology Paul Wurster, Managing Editor www.iste.org/ll

17 Publications - Journals: JRTE & JCTE Andra Brichacek, Assistant Editor Journal of Computing in Teacher Education www.iste.org/jrte

18 Reprint Privileges  L & L Articles: up to four per year at no cost; selected additional content no limit.  Journals: up to two articles per year at no cost.  Additional ISTE content from newsletters, website, emails, etc. generally no limit.  See wiki for details.

19 Awards Terra Sieberman, Membership Coordinator  Outstanding Teacher and Outstanding Leader  Making IT Happen

20 ISTE at Your Conferences ~ ideas ~  Free ISTE collateral and resources  Exhibit booth  Advertising, special offers, giveaways  Co-memberships  Staff or Board attendance, including general session greetings, keynotes, or other activities  NETS or other sessions lead by ISTE staff or Board

21 Co-Marketing Program ISTE’s Conference Your Conference  ISTE provides a full menu of benefits including promotion of your organization to ISTE conference attendees, housing block, free conference registrations, extended maximum discounted registration rate, registration lists, free meeting space, free partner booth, VIP seating at keynotes.  You promote ISTE’s conference to your members throughout your conference and member communications.

22 Advocacy Training & Support  Leadership and training from ISTE Director of Government Affairs  Annual professional development and action event  Monthly call/communications and advocacy issues  ETAN connection; supplies and coordination of ETAN booth at your conference  Opportunities for collaboration

23 Advocacy @ NECC  "Storm the Hill" -- more than 500 NECC attendees from 46 states and 2 territories, and 5 from other countries will go to the Hill on Tuesday afternoon!  Library of Congress 21st Century Learning with Technology reception. 13 state showcases  Panel discussion on Monday, 12:30, Room 202 “The Economic Stimulus Package, Obama's Education Plan and Other Policy Activity”  Visit the ETAN booth

24 Webinars & All Access Pass Debren Ferris, Project Manager  One-hour webinars packed with helpful training from some of ISTE’s best.  All Access Pass – deep discount for purchaser; money maker for Affiliates.

25 Professional Development ~ possibilities ~  Opportunities for collaborative onsite or virtual events  Access to speakers and trainers  Opportunities for grant-related projects  Customized training events for your organization  Second Life  NETS

26 Discounts & Additional Benefits  $10 discount on standard ISTE membership and $30 discount for premium membership for your members  30% discount for books and courseware  Discounts on ISTE’s Career Center  Promotion of your Affiliate throughout ISTE communications  Co-marketing and co-membership campaigns

27 Support & Resources  Full time staff program director  Annual meeting – two free admissions  ISTE publications: L&L, JRTE, ISTE Update, Washington Notes  Interaction with ISTE staff from all divisions  Affiliate Membership Committee

28 How do you make the most of all this?  Designate an Affiliate Representative  Stay in touch with ISTE, with other Affiliates, and with your membership  Keep your contact information current  Visit the wiki  Watch and participate in the listserve  Be proactive about building relationships and staying informed  Endure countless emails from Susan

29 Where do we go from here?  Research in 2008/09  New program development in 2009/2010  Offer two levels of Affiliate membership  Level I will keep the current program  Level II will offer more opportunities for collaboration, co-marketing, co-membership acquisition, and more  Dues restructure will include an increase in dues for Level I, and a higher dues amount for Level II – to be determined  Membership will be renewed annually by September

30 Additional Considerations  More connections/collaboration with ISTE 100  Group discounts/volume purchasing  Webinars and/or conferences calls  Mutual reporting of membership information between ISTE and Affiliates  Affiliate of the Year Award  Improvement of Affiliate sections of ISTE website  Offering compelling content for Affiliates’ websites that communicates the value of our relationship  Co-branded promotional materials, ribbons, advertising, etc.

31 http://affiliates.iste.wikispaces.net


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