1. PORTAL BY TEAM-BITS: MARK ADAMS, ELISHA MCGOWAN, SOPHIA KAPELLAS, NATALIA DYUBANOVA

2. INTRODUCTION/AGENDA PRODUCT ATTRIBUTES TARGET MARKET PRICE DISTRIBUTION PROMOTION ADVERTISEMENT

3. PRODUCT ATTRIBUTES NAME: PORTAL TOUCH SCREEN SHOWER SYSTEM BENEFITS: CONVENIENCE ACCURACY SAVES ON WATER COST BRANDING: “IT WILL BRING YOU TO ANOTHER PLACE”

4. PACKAGING

5. TARGET MARKET DEMOGRAPHICS: NOT GENDER ORIENTATED AGES 25-50 $55,000 + PER YEAR BUSINESS PROFESSIONALS COLLEGE/UNIVERSITY EDUCATED CONDO AND HOME-OWNERS PSYCHOGRAPHICS: EXTROVERTS LIFESTYLES OF THE RICH AND THE FAMOUS

6. TARGET MARKET BEHAVIOURAL: SERVICE AND CONVENIENCE MEDIUM USAGE (ONCE A DAY) ACCURACY QUALITY STRONG LOYALTY STATUS GEOGRAPHIC'S: URBAN (CITY)

7. PRICE PRESTIGE PRICING (HIGH-QUALITY) $2500-3500 CUSTOMIZATION RANGE PRICE INCLUDES INSTALLATION FEES

8. DISTRIBUTION IN STORE SALES STORES: RONA LOWE’S HOME DEPOT PLUMBING CONTRACTORS POSSIBLY MERGING INTO ONLINE RETAILING

9. PROMOTION SOCIAL MEDIA: ONLINE ADS YOUTUBE ADS TV ADS FACEBOOK

10. TV ADVERTISEMENT