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Published byRoxanne Baker Modified over 9 years ago
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What’s Working for My Store – Now! Danny Rocks The Company Rocks
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Targeted e-mails with product video – Includes “Buy It Now” Button – Includes links to store location maps & information Bottom Line: – Able to measure increased sales on each item – every time! George Hines
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Email Template for Each Store Associate – Includes Color Photo – Includes Contact Information – Includes Schedule Bottom Line: – Personalizes communication George Hines, President
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Holiday Student Showcase – Gives students opportunity to perform for peers & family members – Coupon given to each attendee Bottom Line: – Doing well by doing good! Jeff Mozingo
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Mobile Music Store – 75 new customers in one night! – Takes store to community Mariachi Class – Donates portion of sales back to community Bottom Line: – Doing well by doing good! Rebecca Apodaca
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Partner with Vendors – Worked with printer / mailing house to redesign mailing pieces New postal regulations for size Changed page layout & paper weight Bottom Line: – Saved $1,000 on 16,000 piece mailing! Becky Lightfoot
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Music Lessons: In House Your House Online – Music Butlers Background checked Specially dispatched Bottom Line: – Doubled Number of Lessons Offered! Billy Cuthrell
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Rent-to-Own Step Up Instruments – Modest increase in monthly payment – Keeps students motivated – Stores doing this now: – Paige’s Music – Quinlan & Fabish – White House of Music Bottom Line: – Innovative solution to challenge of Step Ups Jonathon Breen
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Thank You! Danny Rocks
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