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Emergency Foodshelf Network & The Minnesota Project Innovative Approaches to Healthier Food Shelves Presented By:
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Presentation Overview Increasing Healthy Foods in your Food Shelf Fruits of the City Program Garden Gleaning Project Garden to Table Program Increasing Demand for Healthy Foods Healthy Foods Policies & External Communication Community Collaborations Merchandising Strategies Evaluation & Collective Impact
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Gleaning Education Community Orchards
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Yearly Impact
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To facilitate the harvesting and distribution of fresh produce from gardens in the community to local food shelves. Our Mission
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Garden Gleaning Project
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Garden Gleaning Relationship Building – Neighborhood Crd. Support Each Food Shelf with Donors Community Gardens Home Gardens Farmers Markets & CSA’s Congregations Corporate Gardens Support Donors Resources to plant & donate more Neighborhood Coordinators Pick up and Deliveries
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Increasing Engagement
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“Zucchini is a gateway drug. Once you get growers hooked on how good donating feels, they will find other produce to share as well.” Iowa Food Gardening Social Marketing Initiative Assessment Executive Summary
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Let’s Make Donating Feel Good! “I would be happy to donate money to my food shelf, but I need confidence in them that they are effectively using my garden donations first.” - Donating Gardener
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Garden Gleaning Progress 2011(volunteer based) 2 Partner Food Shelves 7,334 pounds 2012 5 Partner Food Shelves Over 22,000 pounds 2013 7 Partner Food Shelves Toolkit – Best Practices Results & Process Intentionally Diverse
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Toolkit For Food Shelves Building Relationships Neighborhood Coordinator Model Outreach & Communication Strategies Handling & Storage For Produce Growers Why Donate? How to Donate? What to Donate? Liability & Safety
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Little Kitchen Food Shelf
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CAPI Food Shelf
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Get Involved Refer gardeners and fruit tree owners to MN Project Recruit Local Volunteers Fruits of the City Engage folks in growing food for you! Consider a food shelf garden Plant fruit trees Get to know your nearby gardeners Review the Toolkit Contribute to the next edition
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ERC’s Garden to Table
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Direct Nutrition Education
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EFN’s Nutrition Support Karena Johnson, MS, RD, LD| 763.450.4207 Nutrition Outreach Specialist | kjohnson@emergencyfoodshelf.org
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Policy, Systems, and Environment Creating Change Upstream Makes the Biggest Impact
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Policy Change Changing Laws, Policies, and Rules – Formal and Informal
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Policy Change at a Food Shelf Healthy Foods Policy What & Why
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Policy Change at a Food Shelf Create a Healthy Food Policy
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Policy Change at a Food Shelf Development Process for a Healthy Food Policy
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Policy Change at a Food Shelf Before After Healthy Food Drive Communication
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Systems Change Changing the Underlying Structures of a System – Values, Relationships, Policies, and Power Structures
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Systems Change: Local Foods Social Innovation Lab & Northside Fresh
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Environment Change Changing the Economic, Social, or Physical Environment
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Environment Change at a Food Shelf
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Before After Merchandising Strategies: Facing
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Before After Environment Change at a Food Shelf Merchandising Strategies: Display
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Environment Change at a Food Shelf Merchandising Strategies: Healthy Foods Signage
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Environment Change at a Food Shelf Merchandising Strategies: Cross Merchandising
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Evaluation How do we know if what we’re doing is working
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Evaluation: Nutrient Profiling & HEI What do these scores mean? Score of 81-100 represents “ good ” Score of 51-80 represents “ needing improvement ” Score of less than 51 is “ poor ” Component Maximum Points Score Total fruits (includes 100% juice)55 Whole fruit (not juice)55 Total vegetables55 Dark-green and orange vegetables and legumes55 Total grains55 Whole grains51 Milk101 Meat and beans10 Oils10 Saturated fat10 Sodium105 Calories from solid fat, alcohol, and added sugar (SoFAAS)20 TOTAL10082
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Evaluation: Data Collection
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Collective Impact
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Questions???
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Thank You Dave Glenndglenn@mnproject.org Emily Eddy Whiteeeddy@emergencyfoodshelf.org Jared Walhowejwalhowe@mnproject.org Sophia Lenarz-Coyslenarzcoy@emergencyfoodshelf.org
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