1. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Falkenberg Challenges

2. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Catharina Rydberg Lilja Johan Risholm 12th of March 2014

3. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Situated between larger cities, major regional centers Falkenberg Gothenburg

4. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Falkenberg is a small town

5. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” 41 000 inhabitants in the community Nearly 21 000 live in the town

6. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Falkenberg is a Municipality of growth and so is the region of Halland Good infrastructure airports, train, motorway (E6), harbours

7. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Falkenberg was earlier an industrial town, an important harbour. …

8. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Falkenberg was earlier an industrial town, an important harbour. … now a transformation towards logistics, shopping ….and tourism

9. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” But -the climate is tough, the season is short

10. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Industry and enterprises Traditional producers Different branches, though many producers of food Relatively few enterprises within services Small and mediumsized enterprises Few high-tech enterprises Growth within tourist sector

11. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Education Högskolan i Halmstad Göteborgs Universitet Chalmers Lunds Universitet Malmö Högskola Linnéuniversitetet Relatively low share of young people continue studying at university

12. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” our town is small

13. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” our town is small …and old

14. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” A small town center and large residential areas

15. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” G …and some other places of interest.

16. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” G In the summertime there is a lot of people

17. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” But other times… …the town center is empty

18. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Better shopping, greater range of goods, in other cities

19. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” … and then we have Gekås Ullared

20. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Gekås Ullared is Sweden's biggest tourist attraction and Scandinavias largest departmentstore 35 000 sqm selling area 5 miljon visitors/year 27 500 visitors/day (max) 3 500 parking lots 80 busses a day 69 payment stations …in one store!

21. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” How to connect our two major points of interest

22. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” We want to be attractive for both residence and for visitors

23. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Challenges i the town-center: -successively lower population density (higher standard of living, ”urban sprawl”)

24. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Challenges i the town-centre: -successively lower population density - a desire to have your car with you everywhere - many small property owners - protection of cultural values

25. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Challenges i the town-center: -successively lower population density - a desire to have your car with you everywhere - many small property owners - protection of cultural values - the climate - short season för tourism

26. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Some improvments are made Before - after

27. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” How ? Before as in pipes - now more network Closed doors… …. or together!

28. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Centrumgruppen –”town centre group” Municipal administrations and corporations Network of propertyowners Association of shopkeepers and merchants

29. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Centrumgruppen –”town centre group” Municipal administrations and corporations Network of propertyowners Association of shopkeepers and merchants - dialogue -cooperation - common scenario

30. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Centrumgruppen –”center group” Municipal administrations and corporations Network of propertyowners Association of shopkeepers and merchants - dialogue -cooperation - common scenario - changes in attitudes - transformation of the urban center

31. EUPLETT This project is funded with the support of the European Union under the programme ”Europe for Citizens” Centrumgruppen –”center group” Municipal administrations and corporations Network of propertyowners Association of shopkeepers and merchants - dialogue -cooperation - common scenario - changes in attitudes - transformation of the urban center citizen participation … -and influence !