1. What it Takes to Win a World Championship, and Do it Again and Again and Again... Ted Leonsis

2. Ted Interviewed These All-Time Greats: 24 Championships Between Them Mario Lemieux Mario Lemieux Bobby Orr Bobby Orr Wayne Gretzy Wayne Gretzy Larry Bird Larry Bird Magic Johnson Magic Johnson Michael Jordan Michael Jordan Muhammad Ali Muhammad Ali

3. Why Championships Matter No arguments on who is best. No arguments on who is best. Build brands and value. Build brands and value. Personal enrichment Personal enrichment Fulfillment of a dream. Fulfillment of a dream. Immortality; a place in history. Immortality; a place in history. Pathfinder/mentor for next generation of achievers. Pathfinder/mentor for next generation of achievers.

4. The Consensus Is Prepare and prepare again. Prepare and prepare again. Practice, practice, practice. Practice, practice, practice. Work smart, work hard. Work smart, work hard. Lead by example. Lead by example. Do your job, not someone else's. Do your job, not someone else's.

5. Eradicate the disease of me. Eradicate the disease of me. Have the will and drive to do what is necessary. Have the will and drive to do what is necessary. Measure and improve, measure and improve… ad infinitum. Measure and improve, measure and improve… ad infinitum. No cynicism; only joy. No cynicism; only joy.

6. Visualize the shot. Visualize the shot. Learn from your elders. Learn from your elders. Be old school … not new school. Be old school … not new school. Know when to shoot and know when to assist. Know when to shoot and know when to assist. Winning a championship is great. Being part of a dynasty is better! Winning a championship is great. Being part of a dynasty is better!

7. Winning again, and again, and again. Winning again, and again, and again. Dont get cocky; get motivated. Dont get cocky; get motivated. Paranoia of someone is working harder than I am. Paranoia of someone is working harder than I am. Eye of the tiger – beat them before they get into the ring. Eye of the tiger – beat them before they get into the ring. The Challenge

8. Create and reinforce the culture of winning championships. Create and reinforce the culture of winning championships. Organizational memory and mentoring. Organizational memory and mentoring. Be prepared because everyone is gunning for you. Be prepared because everyone is gunning for you.

9. Summary Talent is overrated. Talent is overrated. Work hard. Work hard. – Practice, practice, practice. Measure and improve.. ad infinitum Measure and improve.. ad infinitum Self-motivation Self-motivation Paranoia of someone is working harder. Paranoia of someone is working harder. – Never complacent