1. ANIMAL SERVICES Board of County Commissioners June 22, 2010 Board of County Commissioners June 22, 2010 Community Partnerships & Revenue Initiatives

2. Presentation Outline BackgroundBackground Strategic Solutions: PartnershipsStrategic Solutions: Partnerships Revenue InitiativesRevenue Initiatives SummarySummary BackgroundBackground Strategic Solutions: PartnershipsStrategic Solutions: Partnerships Revenue InitiativesRevenue Initiatives SummarySummary

3. Presentation Outline ● Background ● Strategic Solutions: Partnerships ● Revenue Initiatives ● Summary ● Background ● Strategic Solutions: Partnerships ● Revenue Initiatives ● Summary

4. Enhanced quality of animal care is top priorityEnhanced quality of animal care is top priority Budget, staff and resource limitationsBudget, staff and resource limitations Community needs and public expectations exceed our ability to serviceCommunity needs and public expectations exceed our ability to service How do we become the best with limited resourcesHow do we become the best with limited resources Enhanced quality of animal care is top priorityEnhanced quality of animal care is top priority Budget, staff and resource limitationsBudget, staff and resource limitations Community needs and public expectations exceed our ability to serviceCommunity needs and public expectations exceed our ability to service How do we become the best with limited resourcesHow do we become the best with limited resources Background

5. Presentation Outline ● Background Strategic Solutions: PartnershipsStrategic Solutions: Partnerships ● Revenue Initiatives ● Summary ● Background Strategic Solutions: PartnershipsStrategic Solutions: Partnerships ● Revenue Initiatives ● Summary

6. Strategic Solutions: Partnerships Partnerships Expertise Resources Services PeopleTools

7. Goal:Goal: –Building relationships and partnerships for growing and sustaining our business Current PartnershipsCurrent Partnerships Future PartnershipsFuture Partnerships Goal:Goal: –Building relationships and partnerships for growing and sustaining our business Current PartnershipsCurrent Partnerships Future PartnershipsFuture Partnerships Strategic Solutions: Partnerships

8. Current PartnershipsCurrent Partnerships –Crimeline –Harbor House –CourtWatch –Humane Society of the United States –ASPCA –American Humane –PetSmart –Volunteers –University of Florida –CARE Feline Rescue –Community Veterinarians Current PartnershipsCurrent Partnerships –Crimeline –Harbor House –CourtWatch –Humane Society of the United States –ASPCA –American Humane –PetSmart –Volunteers –University of Florida –CARE Feline Rescue –Community Veterinarians Strategic Solutions: Partnerships

9. CrimelineCrimeline –New anonymous vehicle –Saving animal lives –Keep reporters safe –First of its kind in Central Florida –Benefits: CredibilityCredibility Unique serviceUnique service Financial supportFinancial support PublicityPublicity CrimelineCrimeline –New anonymous vehicle –Saving animal lives –Keep reporters safe –First of its kind in Central Florida –Benefits: CredibilityCredibility Unique serviceUnique service Financial supportFinancial support PublicityPublicity Strategic Solutions: Partnerships

10. Harbor HouseHarbor House –National model of PAWS Program –$50K grant from AS Trust Fund –Benefits: First responder - first of itsFirst responder - first of its kind nationwide Positive public imagePositive public image Ongoing trainingOngoing training OCDV Task Force has spawned numerous new relationshipsOCDV Task Force has spawned numerous new relationships Harbor HouseHarbor House –National model of PAWS Program –$50K grant from AS Trust Fund –Benefits: First responder - first of itsFirst responder - first of its kind nationwide Positive public imagePositive public image Ongoing trainingOngoing training OCDV Task Force has spawned numerous new relationshipsOCDV Task Force has spawned numerous new relationships Strategic Solutions: Partnerships

11. CourtWatchCourtWatch –Spotlight animal cruelty cases throughout court process –Benefits: Raise awareness of link between animal abuse & domestic violenceRaise awareness of link between animal abuse & domestic violence Visibility for media and public audiencesVisibility for media and public audiences Accountability of legal decision-makersAccountability of legal decision-makers CourtWatchCourtWatch –Spotlight animal cruelty cases throughout court process –Benefits: Raise awareness of link between animal abuse & domestic violenceRaise awareness of link between animal abuse & domestic violence Visibility for media and public audiencesVisibility for media and public audiences Accountability of legal decision-makersAccountability of legal decision-makers Strategic Solutions: Partnerships

12. Alliances with National Animal Industry LeadersAlliances with National Animal Industry Leaders –Humane Society of the United States –ASPCA –American Humane –Benefits: Raised national profile in industryRaised national profile in industry Third party supportThird party support Positive PRPositive PR Alliances with National Animal Industry LeadersAlliances with National Animal Industry Leaders –Humane Society of the United States –ASPCA –American Humane –Benefits: Raised national profile in industryRaised national profile in industry Third party supportThird party support Positive PRPositive PR Strategic Solutions: Partnerships

13. Adoption PartnersAdoption Partners –PetSmart –25 rescue groups –Foster care program –Benefits: 2,000+ animals saved annually Adoption PartnersAdoption Partners –PetSmart –25 rescue groups –Foster care program –Benefits: 2,000+ animals saved annually Strategic Solutions: Partnerships

14. VolunteersVolunteers –14,000+ hours annually –150 volunteers plus community service –Adoption counselors, groomers, exercisers, special events … anything we need! –Benefits: Hours equate to 7 full-time Animal Care Assistants ($240K in personnel savings!) VolunteersVolunteers –14,000+ hours annually –150 volunteers plus community service –Adoption counselors, groomers, exercisers, special events … anything we need! –Benefits: Hours equate to 7 full-time Animal Care Assistants ($240K in personnel savings!) Strategic Solutions: Partnerships

15. Best Practices in Shelter MedicineBest Practices in Shelter Medicine –University of Florida Shelter Assessment Benefits:Benefits: –Third-party expertise from industry experts –Road map for future –New funding relationships –Improved shelter pet care Best Practices in Shelter MedicineBest Practices in Shelter Medicine –University of Florida Shelter Assessment Benefits:Benefits: –Third-party expertise from industry experts –Road map for future –New funding relationships –Improved shelter pet care Strategic Solutions: Partnerships

16. CARE Feline RescueCARE Feline Rescue –15-year partnership –Trap-Neuter-Return vs. euthanasia –More than 15,000 cats sterilized –2 new pilot programs in developme nt Grant fundedGrant funded –Benefits: Reduce euthanasia for feral catsReduce euthanasia for feral cats Reduce overpopulation/shelter crowdingReduce overpopulation/shelter crowding CARE Feline RescueCARE Feline Rescue –15-year partnership –Trap-Neuter-Return vs. euthanasia –More than 15,000 cats sterilized –2 new pilot programs in developme nt Grant fundedGrant funded –Benefits: Reduce euthanasia for feral catsReduce euthanasia for feral cats Reduce overpopulation/shelter crowdingReduce overpopulation/shelter crowding Strategic Solutions: Partnerships

17. Veterinary CommunityVeterinary Community –Building alliances –Existing emergency care partners Pet ERPet ER Conway Veterinary HospitalConway Veterinary Hospital Park Avenue Animal HospitalPark Avenue Animal Hospital –Benefits: Increased spay/neuter capacityIncreased spay/neuter capacity Improved diagnostic abilitiesImproved diagnostic abilities Discounted care for adopted shelter petsDiscounted care for adopted shelter pets Veterinary CommunityVeterinary Community –Building alliances –Existing emergency care partners Pet ERPet ER Conway Veterinary HospitalConway Veterinary Hospital Park Avenue Animal HospitalPark Avenue Animal Hospital –Benefits: Increased spay/neuter capacityIncreased spay/neuter capacity Improved diagnostic abilitiesImproved diagnostic abilities Discounted care for adopted shelter petsDiscounted care for adopted shelter pets Strategic Solutions: Partnerships

18. Presentation Outline ● Background ● Strategic Solutions: Partnerships Revenue InitiativesRevenue Initiatives ● Summary ● Background ● Strategic Solutions: Partnerships Revenue InitiativesRevenue Initiatives ● Summary

19. Goal: - Increase revenue to provide enhanced quality animal care Objectives: - Make easy to support us - Enable direct support for programs and services Tangible benefits vs. “the pot” - Implement low-impact, high-return opportunities Goal: - Increase revenue to provide enhanced quality animal care Objectives: - Make easy to support us - Enable direct support for programs and services Tangible benefits vs. “the pot” - Implement low-impact, high-return opportunities Revenue Initiatives

20. - Short-term strategy Open donation channels Showcase sponsorship program - Long-term strategy Establish Friends of Animal Services –501(c)(3) fundraising arm - Short-term strategy Open donation channels Showcase sponsorship program - Long-term strategy Establish Friends of Animal Services –501(c)(3) fundraising arm Revenue Initiatives ● Revenue Enhancement Structure

21. Revenue Initiatives - Hard Good Donations: Build on success of animal bed drive Increase donation variety – Menu of options Enrich shelter guest experience (pets & people!) - Hard Good Donations: Build on success of animal bed drive Increase donation variety – Menu of options Enrich shelter guest experience (pets & people!) ● Short Term Strategy

22. Revenue Initiatives ● ● Short Term Strategy - Financial Donations: Pay Pal model - Ease of transaction - Built-in reporting Donate-a-Dollar - Point of Service transactions - 1,000 transactions/mo Wills, bequests ● ● Short Term Strategy - Financial Donations: Pay Pal model - Ease of transaction - Built-in reporting Donate-a-Dollar - Point of Service transactions - 1,000 transactions/mo Wills, bequests

23. Revenue Initiatives - Directed Sponsorships: AS Trust Fund subunits – Shelter enrichment program – Spay/neuter program – Medical care enhancement & treatment – Humane education - Directed Sponsorships: AS Trust Fund subunits – Shelter enrichment program – Spay/neuter program – Medical care enhancement & treatment – Humane education ● Short Term Strategy

24. Revenue Initiatives - Grants: First grant won $3K Create and enhance targeted programs to position competitively - Grants: First grant won $3K Create and enhance targeted programs to position competitively ● Short Term Strategy

25. Revenue Initiatives Influential volunteers & leaders Fundraising not operations Non-profit 501(c)(3) process Successful municipal models available to replicate Influential volunteers & leaders Fundraising not operations Non-profit 501(c)(3) process Successful municipal models available to replicate ● Long Term Strategy - Friends of Animal Services ● Long Term Strategy - Friends of Animal Services

26. Next Steps - Grants In progress - Donations & Sponsorship Program Within 6 months Online and Point of Service transactions - Friends of Animal Services Early 2011 Next Steps - Grants In progress - Donations & Sponsorship Program Within 6 months Online and Point of Service transactions - Friends of Animal Services Early 2011 Revenue Initiatives

27. Presentation Outline ● Background ● Strategic Solutions: Partnerships ● Revenue Initiatives SummarySummary ● Background ● Strategic Solutions: Partnerships ● Revenue Initiatives SummarySummary

28. Continue agency-based partnerships to achieve business goals Facilitate community support for programs/services Accept and expend donations efficiently and transparently Build long-term revenue stream Continue agency-based partnerships to achieve business goals Facilitate community support for programs/services Accept and expend donations efficiently and transparently Build long-term revenue stream Summary Partnerships Expertise ResourcesServices PeopleTools

29. ANIMAL SERVICES Board of County Commissioners June 22, 2010 Board of County Commissioners June 22, 2010 Community Partnerships & Revenue Initiatives