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Published byMartin Wells Modified over 9 years ago
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Nature of the Business
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Type of Business Start-up hybrid retail/service business Sporting goods store Largest indoor sports complex in several townships Sole Proprietorship – Total control – Can handle the liability – Take compete control of profit
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Objective Providing quality in-depth soccer, basketball, and field hockey products at a quality price Providing a close indoor venue to play those sports
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Products/Services Service- Location to play Indoor Sports Products- Wide variety of soccer, basketball, etc. sports equipment
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Location Along Route 8 or just off of Route 8 Near many residential areas- Customer Base Near a highly traveled road- Easy Access from farther areas
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Times of Operation (Sports Complex) Seven days a week Monday-Friday, open 4pm – 9pm Play after school, but not be able to play as late Saturday and Sunday, open 8am – 10pm Open 53 hours per week People can come earlier and leave later
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Times of Operation (Sports Store) Seven days a week Monday-Friday, open 10pm – 9pm Saturday and Sunday, open 10am – 10pm Open 79 hours per week More people buy products during game hours Still get customers who don’t play here
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Floor Plan
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Dimensions 9396 square feet 108 ft by 87 ft Facility will be built, not rented
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Organization
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Background of Entrepreneur Graduate of College Knowledge of all business Microsoft programs (Excel, PowerPoint, Word) Prior Leadership Positions Frugal with Money
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Employees Four types of Employees – Manager (1) – Referee (10 on call, brought in based on games) – Sales Professional (7, averaging 25 hours per week each) – Landscape Specialist (6, two working at the beginning and end of each day)
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Job Specification Form
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Competition Retail Wal-Mart Dick’s Dunham’s Soccer Source Service PISA
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Why We Beat Them Service/Retail Combo Advantage – Lower retail prices than Dick’s – More varied than Soccer Source – More extended in certain sports than Dunham’s or Wal-Mart – Location of Sports Complex much closer than PISA
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Marketing Competitive Pricing (Lower than Dicks)
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The Loan I need a loan of $850,000 $12,000 of my own money Over 15 years At 4% interest Paying a monthly payment of $5,749.34
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