1. What is farmulate? Farmulate is a company building tools to help farmers carry out their mission to feed the world and preserve their land for future generations. Farm operations are more complex than ever. Input costs rise everyday. Markets and the weather have become more volatile. Machinery generates more and more information. Record keeping and reporting consumes far too much time. Farmulate empowers farmers by offering simple tools to manage their operations with a focus on productivity and profitability. From mapping and planning to accounting and marketing, Farmulate’s products save farmers time and deliver insights with an eye toward the curves around the bend. [Maybe some kind of lead in/hyperlink to another page?] MAKE this a farm picture WRAP the text around the picute

2. Our vision The world’s farmers are tackling the most important and complex problems we face today, feeding a growing population and conserving our environment, and they deserve the best tools and technology the world can offer. Located in Stanford, California, less than 50 miles from California’s Central Valley, one of the world’s major agricultural regions, we want to combine the ingenuity of farmers with latest innovations from Silicon Valley. Our international team hails from Kentucky, Turkey, Australia and Ecuador, with backgrounds in agriculture, energy efficiency, software and mechanical engineering. With a shared passion for agriculture and resource efficiency, we want to develop tools that can aid farmers around the world. Same format as “what is farmulate”

3. The team Farmulate was born during late night study sessions as graduate students at Stanford studying business and agriculture and grew as we traveled the country talking to farmers. Mark was born and raised in Kentucky and grew up visiting his family’s farm in Minnesota. He has a BA from Yale and is pursuing an MBA/MS from Stanford. His favorite vegetable is the artichoke. Short profile on each person

4. Products Map your farmPlan your productionMeasure your profitability Add some vague text description of product