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Published byJean Robertson Modified over 8 years ago
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Mobile Applications Dave Bird Senior Vice President Operations Veolia Transportation – On Demand
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SuperShuttle Division of Veolia Transportation On Demand Only nationwide branded shared ride service Serving 36 airports in the US & 4 airports in Europe. 27 years operating experience Transporting 8 million passengers a year State of the art technology – Proprietary reservations and dispatch systems
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ExecuCar Division of Veolia Transportation On Demand Private Sedan Service Airport & Point to Point Serving 36 Airports in the US State of the art technology – Proprietary reservations and dispatch systems
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Service Vehicle Types SuperShuttle ExecuCar
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Focus On Mobile Technology
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SuperShuttle & ExecuCar Go Mobile iPhone App Mobile Optimized Website Android App
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iPhone App Welcome Screen
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Transacting on the App
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Where’s My Van?
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Mobile Optimized Website
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Adding social media integration turns your customers into marketers and sends more traffic to your site Jaime Just got booked a ride to the airport with SuperShuttle using the discount code: SSAPP http://www.supershuttle.com Facebook to Mobile Social media App integration
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Mobile Marketing Efforts Internal database email campaigns Airline partner communication Partner Programs – Other Apps PUSH Marketing – Text Social Media
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PUSH Marketing The PUSH notification platform was provided to: Transact with dormant App- owners Incentivize transactions for future travel PUSH notifications are sent to all SuperShuttle App owners First PUSH on 11/17/10 To Date: 42,515 accepted Push Notifications In the example shown to the left, SuperShuttle notifies all App owners of promotion code: SSAPP
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CloudClick Mobile Web Integration
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iPhone, Android & Mobile Web 30,000+ Visitors/month Reservations - 100-150 per day iPhone & Android - 400-500 per day Mobile Web - Approx 4% total iPhone App downloads - 60,500+ thru August 2011 “PUSH” Marketing - 42,515 notifications accepted iPhone App: Launched June 15 Mobile Optimized Web: Launched August 10 Android App: Launched December 7
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Upcoming Improvements Outbound Reservations (Real Time) Provide Airport Information Arrival Messages for Outbound Reservations Checking in Outbound Vehicle Tracking Operational Messages
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