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Chapter 1 Introduction to Online Journalism Introduction to Online Journalism.

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1 Chapter 1 Introduction to Online Journalism Introduction to Online Journalism

2 How would you define “journalism”? What is your reaction to this statement? The purpose of journalism is “to comfort the afflicted and afflict the comfortable.” Do you agree? If not, what do you believe the purpose of journalism should be? How would you define “journalism”? What is your reaction to this statement? The purpose of journalism is “to comfort the afflicted and afflict the comfortable.” Do you agree? If not, what do you believe the purpose of journalism should be? What’s Your Viewpoint?

3 Online Journalism The Internet: “The greatest advance for communication since the printing press” An important information source—as important as other media Rules are in a state of flux The Internet: “The greatest advance for communication since the printing press” An important information source—as important as other media Rules are in a state of flux

4 The Practice of Online Journalism Requires people with specialized skills Consists of a blend of core journalism skills with technical knowledge and the ability to create online media content No “typical” online journalist Requires people with specialized skills Consists of a blend of core journalism skills with technical knowledge and the ability to create online media content No “typical” online journalist

5 Elements of Journalism Fairness Attribution Accuracy Relevance Newness Fairness Attribution Accuracy Relevance Newness

6 Advantages of Online Journalism Audience control Nonlinearity Storage and retrieval Unlimited space Audience control Nonlinearity Storage and retrieval Unlimited space Immediacy Multimedia capability Interactivity and user-generated content

7 Nonlinearity and Modular Content Stories do not have to be accessed in a predetermined linear order. Individual users can experience stories differently. Story data can be arranged in multiple ways for different users and devices. Stories do not have to be accessed in a predetermined linear order. Individual users can experience stories differently. Story data can be arranged in multiple ways for different users and devices.

8 Range of audience involvement: Simple commenting on stories User-generated content (UGC) Citizen journalism News organizations can provide a sense that they are listening to their audience. Range of audience involvement: Simple commenting on stories User-generated content (UGC) Citizen journalism News organizations can provide a sense that they are listening to their audience. Audience Participation

9 The Long Tail

10 The Long Tail of Online Journalism Traditional sources have limited time and/or space Online content is not limited by time or space Online sites should provide archives of previous content, links to related content, and deepen content by using multimedia Traditional sources have limited time and/or space Online content is not limited by time or space Online sites should provide archives of previous content, links to related content, and deepen content by using multimedia

11 Types of Online Journalism Sites Sites associated with already existing media organizations Sites associated with local TV and radio stations Sites that exist only on the Internet—salon.com, slate.com News aggregators Hyperlocal sites Sites associated with already existing media organizations Sites associated with local TV and radio stations Sites that exist only on the Internet—salon.com, slate.com News aggregators Hyperlocal sites

12 Key Terms for Online Journalism Shovelware Convergence Backpack Journalist Shovelware Convergence Backpack Journalist

13 Shovelware Legacy media organizations provide most content in online journalism sites. Material is taken from newspaper or wire services and “shoveled” onto Web site with little or no modification. Legacy media organizations provide most content in online journalism sites. Material is taken from newspaper or wire services and “shoveled” onto Web site with little or no modification.

14 Convergence Involves two or more media (e.g., local newspaper and TV station) partnering to produce an alternate form of journalism, usually a multimedia Web site Allows different media to share content and personnel Involves two or more media (e.g., local newspaper and TV station) partnering to produce an alternate form of journalism, usually a multimedia Web site Allows different media to share content and personnel

15 Backpack Journalist Someone who covers a news story for more than one type of media and knows how to produce content for all


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