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1 EMS Aviation Keeping Your World Connected ™ HD Content Standardization Effort Consideration Sam Carswell EMS Aviation.

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Presentation on theme: "1 EMS Aviation Keeping Your World Connected ™ HD Content Standardization Effort Consideration Sam Carswell EMS Aviation."— Presentation transcript:

1 1 EMS Aviation Keeping Your World Connected ™ HD Content Standardization Effort Consideration Sam Carswell EMS Aviation

2 2 Office, Manufacturing / Research & Development Headquarters Introducing: EMS Aviation Adelaide, Australia Takoma Park, MD Norcross, GA Ottawa, Canada Moorestown, NJ Tewkesbury, UK www.emsaviation.com EMS Formation + EMS SATCOM +EMS Sky Connect ============== =EMS Aviation

3 3 Video Expectations: IFE’s Early Digital Adoption 1995: Boeing 777 –~0.5 megabit/sec per passenger Too slow for video –Analog video 1997: DVD introduced - 350,000 US sales 1997: First digital-to-the-seat IFE VOD –352×240 pixel encoding (typical) –MPEG-1 @ ~2 megabits/sec per passenger –36 Gigabyte disk (less than your iTouch)

4 4 Video Expectations: IFE Falling Behind 2001: US DVD sales top 10M per year –720×480 pixel encoding (typical) –MPEG-2 @ 5+ megabits/sec 2001: WAEA-0395 Rev 2.0 –352×480 pixel encoding (some 720×480) –MPEG-2 @ 3.5 megabits/sec per passenger 2007: WAEA-0403 –720×480 pixels (352×480 no longer allowed) –MPEG-4 and SMPTE VC-1

5 5 2009: US switches to broadcast digital TV –1280×720 pixels and –1920×1080 pixels 2009: US Blu-ray units top 7M per year –1920×1080 pixel encoding (AKA 1080p) –MPEG-4 and SMPTE VC-1 –25 to 30+ megabits/sec Video Expectations: Today –25 to 30+ megabits/sec

6 6 IFE displays are already larger than 32” –Threshold for perceived 1080p improvement Higher bit rates render higher quality motion –Peek bit rate required during sports and action –IFE constant bit rate: whole video uses peek rate March 2010: WAEA-TC –1280×720 pixels or 1920×1080 pixels? –6 megabits/sec, 12 megabits/sec, more? Video Expectations: IFE’s Next Move

7 7 Ready to Meet Expectations 2010 VOD Server –60+ megabits/sec per passenger network Each optical fiber @ 1,000 megabits per second Upgradable in-place to 10,000 megabits per sec. –Terabytes of FAST solid state disk –Multiple processors with multiple cores –Half the size and weight of 1997 VOD

8 8 www.emsaviation.com


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