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Social Surveys & Geographic Information Amy McCleary Geog 370 Talk November 5, 2007
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What is a social survey? A research instrument that consists of a series of questions for the purpose of gathering information about some aspect of one’s social life.
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Purpose of Social Survey Findings are used to help researchers, the government, or special-interest groups to understand people’s habits, beliefs, experiences, behaviors, etc. For example: integrate population information and data on the environment to define an emergency response plan. ▫Who will be affected if a river floods? ▫How will people be evacuated?
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Social Survey Examples American Community Survey ▫Similar to the questions on the US Census, but fills in information in the 10 year period between the Census for a sample of the population. Resident Relocation Survey ▫Reports on the relocation experiences of current and former residents of public housing developments. National Longitudinal Survey of Youth ▫Addresses key questions about the economic, social, and academic experiences of respondents and issues about youth entry into the work force.
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American Community Survey
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Ecuador Project Survey
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Thailand Study Survey
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Social Survey Taking A survey instrument is designed. The survey instrument is pre-tested. ▫How well did people respond? ▫Did they understand the questions? ▫Should anything be added to the survey? The survey instrument is then refined.
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Social Survey Taking The survey is administered to the target group. ▫Phone ▫Internet ▫Mail ▫In person (home, office, public) The data are collected/tabulated in some meaningful way for analysis. ▫Database ▫Spreadsheet
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Social Survey Analysis The data are analyzed in some way that is appropriate for the purpose of the survey. ▫Statistical analysis (SAS, STATA). ▫Spatial analysis. ▫Modeling. The survey results are distributed. ▫Tables, figures, reports. If longitudinal, the survey may be administered again in the future.
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Creating Spatial Data Linking to GPS points or other types of existing spatial data. ▫Existing shapefiles or CAD drawings Geocoding results of survey. ▫Addresses ▫Zipcode ▫Region Using satellite imagery to determine geographic location.
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Results Additional research. ▫Questions ▫Hypotheses ▫Surveys Direct application. ▫Decisions on policies, programs, & services ▫Social programs ▫Public action
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Issues to Consider Privacy & protection of private information. ▫IRB ▫HIPPA ▫Federal guidelines Compensation (monetary or otherwise). Cultural issues & taboos. Language barriers.
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Peruvian Amazon Project Study of seasonal land use/land cover change. Pre-tested household survey (2004). Focus on access to resources and to local communities.
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Survey Locations
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Rural Households
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Remote Locations
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Ecuador Project Study of population and land use/land cover change. Northern Ecuadorian Amazon. Surveys in 1990, 1999, 2000, & 2001.
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Survey Locations 65 Communities. 5 Indigenous groups in 26 communities. 767 households on 405 farms.
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Lago AgrioPuerto Bolivar
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Road Farm House Ikonos Image & Survey Farms
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Linking satellite imagery to GPS locations. Farmers provided sketch maps of farms. Farm data also derived from satellite data.
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Nang Rong, Thailand Project Study of demographic, social, and environmental change. Nang Rong District, Northern Thailand. Data collection over the past 20 years.
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Survey Locations 1984: ▫5,860 households in 51 villages. 1994-95: ▫7,331 households in 76 villages, plus 310 communities. 2000: ▫8,638 household in 92 villages.
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Cadastral & Household Links Village Center Homes Farms or Parcels
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Locating Migrants
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