1. Inspire sustainable actions that save money and reduce pollution Nonprofit established to address behavior Partner with companies to engage employees Holistic approach that includes water, travel, wellness and energy

2. Behavior Conundrum

3. Fun Popular Easy

4. Fun?

5. Fun!

6. Popular?

7. Popular!

8. Easy?

9. easy “simple and easy to follow”

10. Our card game saves energy Players live the game

11. Credit for everyday Cool Choices

13. Prizes and recognition Credit for everyday Cool Choices

15. Prizes and recognition VISIBLE and transparent Credit for everyday Cool Choices

16. I did not want to let my team down. “There was a competitive component that became apparent as the game continued. I did not want to let my team down. The fact that some people were not playing at all motivated me.”

17. Game Outcomes

18. B&C Energy Conservation Effort Self-Report PREPOST

19. B&C Water Conservation Effort Self-Report PREPOST

20. B&C Gasoline Conservation Effort Self-Report PREPOST

21. Miron Billing Analysis: Electricity (ECW, Feb. 2013)

22. “an additional commute to and from work per tank of gas.” “I have found it relaxing”

23. Why Did Employees Play? 77% Liked Lifestyle Changes 71% Savings potential $ 58% It was fun!

24. ?

25. Decks of Cool Choices are available for your convenience. New Choices will be “released” almost every day for play. www.coolchoices.us www.coolchoices.us You need an email address to register online at www.coolchoices.uswww.coolchoices.us Form teams of up to 5 players. Compete to make the most Cool Choices. Want to Play?

26. How to Play Make a Cool Choice from available cards every day from September 16 - 27 Login to www.coolchoices.us and play the cardwww.coolchoices.us (The longer you play the more Cool Choices you can claim each day) 1 2 Win! (Bragging rights are on the line!) 3

27. Works best using: Google ChromeMozilla FirefoxSafari Internet Explorer Users: Install Google Chrome Frame: www.google.com/chromeframe

28. INVITE CODE: SustainDane2013