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e- Commerce Monique Witsen Cert III – Web Support
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What is e-Commerce? e = electronic The buying & selling of products & services through electronic means over the internet. Types of e-commerce 1.Business to Business – B2B 2.Business to Consumer– B2C 3.Consumer to Consumer – C2C
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http://blog.competitions.com.au/infographics/australian-ecommerce-statistics-infographic/
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Features of e-Commerce Technology Ubiquity Global Reach Interactivity Personalisation Information Richness Information Density Universal Standards User Generated Content
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Advantages Convenient 24 hour trading Global marketplace Greater choice Access to the best price /comparison shopping and quickly Low operational costs for the business Environmentally sustainable
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Disadvantages Privacy and security Takes business away from traditional stores Competitive – good for consumer not the seller No direct contact with consumer / seller / product Delivery times Shipping costs can be high
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Setting up an e-Commerce website 1.Purchase domain name 2.Sign up with a web hosting provider 3.Use a reliable shopping cart 4.Create a database 5.Accept credit cards 6.Use a secure socket layer – SSL 7.Use a payment gateway 8.Aquire a merchant account 9. Aquire a separate business account http://www.squidoo.com/onlinecommerce
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e-Commerce Platforms e-Commerce platforms provide solutions for business’ to create their own online store Magento Etsy
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Business Expectations The two main business expectations with e-Commerce is Reduced costs Expand business / Increase Sales
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Recommendations If you’re in business in 2012, you should be online.
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www.dynamicwebs.com.au www.internetretailing.com.au www.blog.competitions.com.au www.ehow.com/info/12021311_eight_features www.ezinearticles.com www.tokokoo.com http://www.ecommerce-platforms.com/ecommerce-reviews/the-ultimate-magento- ecommerce-review/http://www.ecommerce-platforms.com/ecommerce-reviews/the-ultimate-magento- ecommerce-review/ http://www.squidoo.com/onlinecommerce http://www.designer-daily.com/22-ecommerce-platforms-to-sell-your-products-online-4957 http://www.openforum.com/idea-hub/topics/technology/article/7-e-commerce-platforms-to- help-you-grow-your-small-business-1/http://www.openforum.com/idea-hub/topics/technology/article/7-e-commerce-platforms-to- help-you-grow-your-small-business-1/ http://www.noupe.com/showcases/showcase-of-awesome-e-commerce-platforms-for-your- website.htmlhttp://www.noupe.com/showcases/showcase-of-awesome-e-commerce-platforms-for-your- website.html Etsy.com
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