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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 1 Business at the Speed of Light: Information Technology and E-Commerce
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 2 From Data to Information to Insight Competitive advantage –Data (facts and statistics) –Information (useful knowledge) –Insight (understanding)
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 3 Data versus Information Data –Raw statistics –Answer no question –Solve no problem Information –Specific data –Graphic form
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 4 Using Information Systems Data –Databases –Data warehousing –Data mining Information –Solve problems –Answer questions –Make decisions
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 5 Chief Information Officer Understand information needs Create systems and procedures Deliver quality information –Relevant –Accurate –Timely –Cost effective
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 6 Business Information Research and development Planning and control Marketing and sales Communication and collaboration
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 7 Business and the Internet Accelerate commerce Control costs Erase borders Boost communication Promote collaboration Simplify research
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 8 Accelerating Commerce Business-to-consumer Business-to-business Consumer-to-consumer Mobile commerce
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 9 Cutting Costs Searching for best prices Managing inventories Telecommuting Recruiting and training Reducing travel expenses Distributing information
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 10 Erasing Borders Email Instant messaging Virtual meetings telecommuting
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 11 Enhancing Communication and Collaboration Email and instant messaging Mail server lists and newsgroups Intranets and extranets Virtual workspaces Blogs and wikis Internet telephone service
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 12 Simplifying Research Search engines –Web directories –Research databases –Metacrawlers
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 13 Types of Online Searching Keyword search Boolean search Natural language search Forms-based search
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 14 Effective Searching Read instructions Observe details Review options Vary search terms Adjust the scope
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 15 Using Really Simple Syndication (RSS) Save time Monitor competitors Reach customers –NewsGator –NewzCrawler –Bloglines –FeedDemon –Pluck
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 16 Business Information Systems Operations information Management support
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 17 Operations Information Systems Transaction processing (TPS) Process and production control Office automation (OAS) Customer relationship management
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 18 Management Support Systems Management information systems (MIS) Decision support systems (DSS) Executive information systems (EIS)
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 19 Business System Technology Hardware Software Networks
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 20 Computing Hardware Equipment –Input –Processing –Output Computers –Clients –Servers –Mainframes
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 21 Computing Software Operating systems –MS-Windows –Unix –Linux –Apple Macintosh Application software –Word processing –Spreadsheets –Database management –Desktop publishing
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 22 Networking Computers Local area network (LAN) Wide area network (WAN) Municipal area network (MAN) The Internet
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 23 Current Networking Issues Bandwidth Wireless connections Digital convergence
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 24 Types of Wireless Connections Wireless fidelity (Wi-Fi) WiMAX Global positioning system (GPS) Bluetooth Short messaging service (SMS) Third generation (3G) Radio Frequency Identification (RFID)
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 25 Technology Issues for Managers Privacy and security Property rights Information overload Productivity monitoring Total cost of ownership Training employees The human touch
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 26 Ensuring Privacy and Security Malicious software Security breaches Data security
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 27 Protecting Property Rights Digital rights managements (DRM) Digital products Intellectual property
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 28 Promoting Productivity Information overload –Control SPAM –Categorize information –Visualize data Misuse of technology –Monitor access –Minimize lawsuits –Protect systems
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© Prentice Hall, 2007Excellence in Business, 3eChapter 4 - 29 More Technology Issues Total ownership cost Training employees The human touch
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