1. Faulkner County Library (Conway Branch) Learner Community Analysis Vanecia Graham Summer II 2011 LIBM6360 Collection Development University of Central Arkansas Notice: Certain materials are included under the fair use exemptions of the U. S. Copyright Law and are restricted from further use having been prepared according to the educational multimedia fair use guidelines

2. What is the Learner Community Analysis?  “ The gathering of information about a population that a library serves” (Bishop, 2007, p.18.)

3. Educational System Public/Private Schools  Conway Public School District  St. Joseph Schools  Conway Christian Higher Education  University of Central Arkansas  Central Baptist College  Hendrix College

4. Major Employers  Acxiom Corporation  University of Central Arkansas  Conway Regional Medical Center  Conway Human Development  Conway Public Schools  Nabholz Companies  City of Conway  Hendrix College

5. City Organizations/Civic Clubs  Conway Downtown Partnership  Chamber of Commerce  Committee for Bicycle Friendly Community  Oak Grove Cemetary  Conway Optimist Club  Conway Rotary Club  Kiwanis Club  Conway’s Lion Club

6. What is the population of Conway?  Conway’s population in 2009 was 59,512 Source: U.S. Census Bureau, 2010 Census

7. Demographics of the Population Age distribution Age # of people Percentage Under 5 years 4,2857.2% 5 -7 years 4,7017.9% 18 years and over 45,64676.7% 65 years and over 4,880 8.2 Gender distribution Gender # of people Percentage Male 27,73346.6% Female 31,77953.4% There are more people in the age group of 18 years and older There are more females than males in Conway Source: U.S. Census Bureau, 2010 Census

8. Demographics cont. Ethnic/racial group Race # of people Percentage White 44,69475.1% Black or African American 9,22415.5% Hispanic or Latino 3,0355.1% Asian 1,131 1.9% American Indian and Alaska Native 238.4% Some other race 59.1% Two or more races 1,131 1.9% Economic levels of population (20, 604 households) Income # of people Percentage Less than $10,000 2,57612.5% $10,000-49,999 9,21044.7% 50,000- 99,999 5,58327.1% 100,000-199,999 2,720 13.2% 200,000 or more 515 2.5% Unemployment rate is 9.3% The largest race/ethnic group in Conway is White Most households in Conway make between $10,000 - $49,999 Source: U.S. Census Bureau, 2010 Census

9. Educational Levels Educational level (Population 18 to 24 years) approx. 14,617 Education Percent age Less than high school graduate 4.2% High school graduate (includes equivalency) 28% Some college, no degree 58.8% Bachelor’s degree or higher 9% Educational level (Population 25years and over) approx. 28,527 Education Percentage Less than 9 th grade 5.1% 9 th to 12 th grade, no diploma 5.5% High school graduate (includes equivalency) 24.4% Some college, no degree 23.9% Associate’s degree 6.1% Bachelor’s degree 23.1% Graduate or professional degree 12% Percent high school graduate or higher = 89.4% Percent bachelor’s degree or higher = 35.1% Source: U.S. Census Bureau, 2010 Census

10. What does the library have to offer?  Story Time  Spanish Story Time  Musical Concerts  Arts & Crafts  Puppets  Book Talks  Game Night  Movie Night  Karaoke Night  Book Clubs  Computer Classes  Yoga Classes

11. Library Collection  Books  DVDs/CDs  Magazines  Audio Books  Ebooks  Computers  Internet usage

12. References 2010 census state data profiles. Retrieved July 20, 2011, from U.S. Census Bureau Web Site: http://www.cenus.gov Bishop, K (2007). The collection program in schools: concepts, practices, and information sources. Westport, CT: Libraries Unlimited Conway area chamber of commerce (n.d.). Retrieved July 20, 2011 from http://www.conwayarkcc.org Lewis, R. (n.d) Pulse of Conway. Retrieved July 20, 2011, from http://pulseofconway.comhttp://pulseofconway.com Images from Microsoft Office Clipart