1. Price v. Non- Price
Crystal Hebets

2. Price: Proctor Honda
Proctor Honda uses Price Competition. They don’t compare their prices but, they do show how low their prices are.

3. Price: Winn- Dixie
Winn- Dixie uses Price competition because as a grocery store they have many competitors and when they show how much their products are, price wise, they are showing to the consumer how much cheaper or better their products are comparatively.

4. Non- Price: Rimmel Mascara
Rimmel’s ad for their new Mascara shows off the product other then the cost. They use non- Price because the product sells itself, and most women who wear mascara don’t care about price for a good Mascara.

5. Non- Price: Neutrogena
Neutrogena uses non- Price competition because they don’t have to put a price to their products. The consumer wants the product, so a price is unneeded till the consumer is in the store.