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Air-To-Ground Broadband Redefining Airborne Communications, Entertainment & Operations Steve Cutbirth AirCell LLC.

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Presentation on theme: "Air-To-Ground Broadband Redefining Airborne Communications, Entertainment & Operations Steve Cutbirth AirCell LLC."— Presentation transcript:

1 Air-To-Ground Broadband Redefining Airborne Communications, Entertainment & Operations Steve Cutbirth AirCell LLC

2 Market Drivers Connection Expectation – Always On Familiarity – Personal Device Customized – Information & Content Personalized – Presentation & Timing “My world, My way”

3 Always on, connected to...

4 Top 5 Global Internet Market Leaders

5 Always on... Wired Wireless Dialup / Ethernet / Cable Mobile Telecom / Wi-Fi e.g. CDMA EV-DO

6 Source: www.internetworldstats.com/stats.htm

7

8 My Device Wi-Fi enabled laptops and most popular SmartPhones at launch Cellular Data to follow (CDMA & GSM) ATG Broadband Enabling...

9 My Information & Content ATG Broadband Delivering...

10 Technology of ATG Broadband Inner Network Inner Network Air Subsystem Air Subsystem Ground Subsystem Ground Subsystem Wireless Cabin Wi-Fi 802.11a/b/g CDMA EV-DO Rev A ATG Data Link Base Stations DSC & NOC

11 Passenger Applications Email & Attachments VPN Internet Airline Walled Garden Passenger Travel Services Link to “Airline.com”

12 Passenger Applications News-Weather-Sports Destination Information Affiliate Services Games Content Distribution

13 Most Attractive Content News & Features Finance & Investments Destination Information

14 ATG Broadband Serving the Airline Pilot Flight Attendant Mechanic Ground Operations Inflight Voice & Data Communications Connecting People to Information and Support

15 ATG Broadband vs Satellite Lower Weight Dramatically Smaller Antenna & Less Drag Less Complexity Affordable Equipment Cost Overnight Installation A Fraction of the Service Cost Ease of Network Expansion Sustainable Business Model

16 AirCell Broadband Coverage 1 st Continental U.S. Followed by... –Canada –Mexico –Caribbean

17 Process to Go Beyond North America Would Require Multi-National Regulatory Action to Allocate Spectrum Broadband Requires > 2.5 MHz BW* Partners Required for Investment, Development & Deployment Process and Timeline Not Determined Not a Solution for Ocean Routes *e.g. CDMA EVDO Rev A

18 Conclusion – ATG Broadband Enables the Fusion of... Connectivity Entertainment Information Operations

19 Thank You! Steve Cutbirth AirCell LLC Phone: +1.303.379.0222 Email: scutbirth@aircell.com


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