1. WE ARE PROVIDING insert retailer’s name CUSTOMERS WITH A UNIQUE AND RELEVANT PRODUCT 129m women aged 12+ in the USA and over 21m reported crimes per year In 2008 US residents experienced 4.9m violent crimes. Women are crying out for protection A huge proportion of your regular Customers are in this target group! ila Security products and personal alarms help keep women safe – here is your opportunity to sell to them... Insert some of your own country’s statistics below, where there are currently USA statistics. If you can’t find crime stats, at least put in female population stats

2. WHO IS ILA SECURITY ila Security Limited is a London based global business with a passion for developing stylish technology products and services - all with the aim of helping women feel safer Backed by global communications agency giant, BBH, who have built global brands such as Audi, Levis and AXE/Lynx ila is the global brand for female security, with products which are considered both desirable and indispensable After all people’s safety is one of the core values of life, alongside shelter, food and money BBH

3. EXTENSIVE COVERAGE IN UK AND CANADA PRESS – FURTHER PRESS TO COME IN insert your country’s name An instant hit with CELEBRITIES ANASTACIA ‘ I love it, it’s brilliant’ DANNII MINOGUE ‘Amazing, why hasn’t someone done this earlier’ NICOLE APPLETON ‘This is a great idea, and fabulous gift for a loved one’

4. DUSKLEASH SPORTHOOK PEBBLE WEDGE 3 in 1 dog leash: flashlight, alarm & dog lead in one Pedometer, calorie counter, Clock and personal alarm in one Door wedge alarm that triggers a piercing siren when breached 2 in 1 handbag hook and make up mirror ila PRODUCT RANGE A fashionable personal alarm that emits a high decibel female scream when activated. Available in a variety of designs Discreet personal alarm to be worn on your keyring

5. PROVEN SUCCESS FROM AROUND THE WORLD Proven sales success from around the world Marks & Spencer (M&S) in the UK were selling $85,000 worth of ila DUSK’s each week during Q4 2009 ila DUSK’s on sale at The Bay in Canada New ila packaging style ila DUSK’s on sale at M&S Also selling through The Bay in Canada, Next in the UK V&D in Holland, Mister Minet and various other retailers in Europe

6. WHY YOU NEED ILA PRODUCTS AND HOW WE’LL HELP DRIVE PURCHASES There is a critical increasing concern around women’s safety in insert your country So let’s empower your customers, they deserve protection and this will reflect well on you and your brand Products are easy to merchandise and are a proven profitable line Supported by ila Security and BBH – we will help drive customers to your stores with proven marketing and PR materials provided Eye-catching on shelf display units and packs that will drive immediate purchase

7. Insert your contact details here: xxxxxx Tel: Email address: Website address www.ilasecurity.comwww.ilasecurity.com FOR FURTHER INFORMATION, PRICING OR A MEETING PLEASE CONTACT: ila PRODUCTS TAP INTO A UNIVERSAL HUMAN NEED. THE NEED TO FEEL SAFE WHY NOT TAKE ADVANTAGE OF THIS OPPORTUNITY TO LEAD IN A GROWING CATEGORY