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Club Public Relations ________________________________________________________________________________________________________________________________.

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Presentation on theme: "Club Public Relations ________________________________________________________________________________________________________________________________."— Presentation transcript:

1 Club Public Relations ________________________________________________________________________________________________________________________________ PR Committee 2009/10: Alan Cheng Freddie Long, Datuk Koh Jit Huat Leong Chee Woh (Chair) Ng Swee Poh (Sec, Club Director) Roland Lim (Incoming Chair)

2 Club Public Relations ________________________________________________________________________________________________________________________________ Strategic Goal: Advance the internal and external recognition and public image of Rotary and the Rotary Club of Johor Bahru.

3 Club Public Relations ________________________________________________________________________________________________________________________________ Annual Goals 2009/10: Several PR projects in 2009/10 that enhance Rotary’s / RCJB‘s public image; Identify media professionals for membership.

4 Club Public Relations ________________________________________________________________________________________________________________________________ 24/7 approach to PR: PR is a perpetual exercise, not only when we have a project.

5 Club Public Relations ________________________________________________________________________________________________________________________________ Rotary insignia: Rotary pins everyday; Rotary ties at work / weekly meetings; Rotary T-shirts, caps & vests at projects.

6 Club Public Relations ________________________________________________________________________________________________________________________________ Rotary PR posters: At Rotarians’ places of work; At shopping malls and public places; Sold at district assemblies and conferences.

7 Club Public Relations ________________________________________________________________________________________________________________________________ Media releases: Committee chairs submit media release 1 week before project launch; Standard form to be filled.

8 Club Public Relations ________________________________________________________________________________________________________________________________ Billboards Project: Cost RM14,460.00; Application for RI PR Grant; District & international competition for funding.

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10 Rotary Dialysis Centres: Viewed by south-bound traffic towards Singapore

11 End Polio Worldwide: Viewed by north-bound traffic


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