1. Team Members: Will Daley Alexandre Drouard Cécile Klawatsch Charlotte Labernardière

2. Futurist ?

3. 2001 2003 2004 2005 2007 The Future The vision First prototype 85 prototypes The Tub model A 30-inch diagonal display table Surface computing anywhere I. Origins

4. Keyboards Mouses Wires II. How does it work? Multitouch Multifingers Multiusers

5. III. The Technology −A technology developed by Jeff Han and bought by MS −5 cameras which are calculating your fingers or objects position −Still a slight delay between the action and the MS Surface response http://www.tabletpccorner.net/content/view/2845/27/

6. IV. The Possibilities Manipulate two things at a time; Watching photos, videos, movies; Sharing and listening music; Planning events; Communicate; shop and play; Order your food Link to http://www.youtube.com/watch?v=CZrr7AZ9nCY&feature=relatedhttp://www.youtube.com/watch?v=CZrr7AZ9nCY&feature=related

7. Raise the question of interoperability V The Dilemma Assets: -Wireless; -Unlimited number of devices; -Instant recognition of devices; -No plug; -Enthusiastic and amazing technology Drawbacks: -Will all devices be compatible? -What about personal and secured datas? -A realistic day to day interaction? - Reduce the interaction between human beings

8. VI. What is at stake? -All the potential of the surface lies in the interaction between devices and the Surface. -A way to gather people thanks to the use of the Surface with every-day objects or a reduction of humans interaction? -Will the MS Surface be interoperable or won’t be?

9. A New Multi billion Future for MS Surface?

10. I. The Sources of Revenue -MS already partner Sheraton hotels, Harrah's casinos, T-Mobile stores, and numerous restaurants. -An ambitious vision of the future and possibilities to explore personal use on the next step. « We see this as a multibillion dollar category, and we envision a time when surface computing technologies will be pervasive, from tabletops and counters to the hallway mirror. Surface is the first step in realizing that vision » http://news.bbc.co.uk/1/hi/business/6703249.stm http://www.presence-pc.com/actualite/Surface-microsoft-milan-23577/

11. II. How compatible is MS Surface with non-MS products? −Ars Technica website states that the standard WiFi / Bluetooth features are included and will be inter-operable. −Surface automatically detects a WiFi- enabled camera placed on the table. −Surface automatically establishes WiFi connections with Zunes http://arstechnica.com/news.ars/post/20070530-what-lurks-below-microsofts- surface-a-qa-with-microsoft.html

12. III. MS moving away from its core technology by producing hardware? −Core SW is MS Vista but with some additional code. But of course a PC which MS does not manufacture. −Surface runs on a high-end PC but uses mainly conventional components. −Operating system not modified in any way. −Surface applications can be written in Windows Presentation Foundation or XNA. http://arstechnica.com/news.ars/post/20070530-what-lurks-below-microsofts- surface-a-qa-with-microsoft.html

13. IV. Barriers to mass distribution. −Price: $5 000 to $10 000 −Compatibility with other brands devices (should MS enable connection with other devices like the iPod?) −Will the consumer be interested in all the different features and ready to pay the price? http://www.presence-pc.com/actualite/microsoft-surface-26205/

14. V. Could part of the production be licensed? Sell the technology to different companies by features? −Microsoft developed the software and is building the hardware in the early going. −Gates says the company will license the software to partners interested in producing machines. −Reasons to believe Surface may have a favorable outcome. −Industry analyst Roger Kay of Endpoint Technologies Associates concurs: "This is game-changing and will cause companies like Apple and Google to go back on their heels. I try not to gush too much. I think this is a really big deal." http://www.usatoday.com/tech/products/2007-05-29-microsoft-surface_N.htm

15. THE COMPETITION

16. I. Primary competitors

17. 1.1 Linux: MPX Touch −Linux is competing MS Surface with MPX Touch −The MPX Touch is a similar multi-touch table technology based on a Multi-Pointer X Server system (MPX) −This system is an updated version of the Linux X Windows Server and provides the user with multiple mouse cursors and multiple keyboard foci −This technology is combined with a Mitsubishi’s DiamondTouch display table

18. 1.2. MPX Touch vs MS Surface Advantages –MPX Touch recognizes four unique users –MS Surface allows multiple-user interaction but each user isn’t recognized as unique –MPX Touch will be considerably cheaper than MS Surface which costs around 10 000 dollars Inconvenience –Unlike MS Surface, MPX Touch does not includes gestures like pinching our fingers to make items larger or smaller –MPX Touch is still under development and there are a few bugs that need to be fixed

19. 2. Intuilab: Intuiface −Intuilab is a small company based in Labège (near Toulouse) and specialized in HMI (Human and Machine Interface) −It is not well-known but its product Intuiface may seriously compete with MS Surface −Intuiface has almost same features as MS Surface (picture, video, mapping… −Bill Gates came in 2005 to see the Intuilab technology during an IT event… www.intuiface.com

20. II. Secondary competitors

21. iPhone vs MS Surface: Battle of touch screens −iPhone and MS Surface use HMI technologies −iPhone and MS Surface include gestures together to settle pictures, videos, internet… −MS Surface can recognize credit card, cameras and other items thanks to bar codes

22. Who will win the battle?