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LOLs, FAILs and User-Generated Content Scott Porad CTO, Cheezburger Network

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Presentation on theme: "LOLs, FAILs and User-Generated Content Scott Porad CTO, Cheezburger Network"— Presentation transcript:

1 LOLs, FAILs and User-Generated Content Scott Porad CTO, Cheezburger Network scott@cheezburger.com http://scottporad.com http://twitter.com/scottporad

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4 @scottporad.com | scottporad.com

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11 UGC is the means to an end. @scottporad.com | scottporad.com

12 The “end” is higher quality content. @scottporad.com | scottporad.com

13 UGC is Not New @scottporad.com | scottporad.com

14 America’s Funniest Home Videos

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18 Successful UGC is about filtering @scottporad.com | scottporad.com

19 Crowdsourcing is based upon The Wisdom of Crowds @scottporad.com | scottporad.com

20 Simple Independent Diverse Aggregation @scottporad.com | scottporad.com

21 The audience broadcasts back to themselves @scottporad.com | scottporad.com

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28 KHXBAI! Scott Porad CTO, Cheezburger Network scott@cheezburger.com http://scottporad.com http://twitter.com/scottporad


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