1. A innopinion A web solution for crowdsourcing ideas Antti Haase 26.9.2013 - Cyprus

2. Innopinion provides a service to manage idea and feedback campaigns and competitions

3. No logins Just emails & web forms

4. Giving ideas and feedback

5. Solving problems

6. Evaluating new services

7. Competing for money and fame

8. UPDATE IN 2013 Finnish ministry of transport and communications has joined in as a new main sponsor. Six satellite tournaments are organised in different cities in 2013 before the final in 2014. Satellite tournaments are closed sets. The participating teams have all gone through a 3 week coaching program of VTT and OuluSES, called the StartUp Challenge competition. www.somepitching.com Antti Haase

9. Interaction made easy Gamified and personalized

10. Reporting ideas & community

11. Engagement comparison Email marketing General email list Surveys Unpaid surveys Innopinion 5 week campaign (average) Open the email Times email opened Click a link Share the campaign Send ideas, comments < 30 % 1 0.1-10 % 0.1 % 0 % < 10 % 1 2 % 0.1 % ~50 % 30 85 % 30 % 50 %

12. Universities Corporations Public organisations NGOs and Charities Startup and idea competitions

13. Next challenge…

14. The Queen Silvia Nursing Award Engaging up to 10.000 Swedish nurses and nursing students into coming up with ideas how to develop elderly care in national level. Group of industry specialist are engaged to evaluate the best ideas. A special board will determine the winner based on the goodness of the ideas, but also the general activity of the person in the campaign. Winner will be awarded by HM the Queen herself with a significant stipendium and diploma.

15. Antti Haase antti.haase@tokem.fi Tom Laine, CEO http://www.linkedin.com/in/tomlaine Antti Haase innopinion