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Chapter 5 SUPPLY

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Presentation on theme: "Chapter 5 SUPPLY"— Presentation transcript:

1 Chapter 5 SUPPLY http://www.youtube.com/watch?v=R6ojYtKazgQ

2 Supply Supply – the amount of goods available Law of Supply – the higher the price, the larger the quantity produced Quantity Supplied – how much of a good is offered for sale at a specific price http://www.youtube.com/watch?v=tXt_3H3e2bg&list=PLD78A4C A3338CFA7E&index=9&feature=plcp

3 Supply Schedule Supply Schedule – table that demonstrates a relationship between price and quantity supplied for a specific good

4 Market Supply Schedule All the supply schedules of individual firms add together Shows relationship between prices and total quantity supplied by all firms in a particular market

5 Supply Graph Graphical representation of a supply schedule Illustrates the law of supply Any change in price moves you along the curve

6 Changes in Supply Any factor other than price affects a firms ability to supply Curve will shift Bad for business, supply curve shifts left Increased costs Good for business, supply curve shifts right Decreased costs http://www.youtube.com/watch?v=P8G1HIlRppo

7 Factors Affecting Supply 1. Number of sellers : more sellers means greater supply 2. Expectations - will the economy grow or weaken? 3. Technology – lowers costs 4. Input prices –if input costs rise, supply decreases as profits fall

8 Government Intervention Govt can affect costs and supply through policy Subsidies : govt payment to support a business or market Taxes: increase or lower costs Regulation: increases costs http://www.youtube.com/watch?v=P8G1HIlRppo

9 Supply in the Global Economy Global supply depends on the policies and stability of foreign countries External situations in other countries Disrupt supply chains Import restrictions reduce supply

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11 Elasticity of Supply Measure of how suppliers respond to a price change Elasticity – supply is very sensitive to price changes Inelastic – supply is NOT sensitive to price changes

12 Elasticity of Supply A suppliers elasticity is typically dependant upon their ability to react, not so much their willingness. The greatest factor that affects a producers elasticity is time horizon According to the law of supply a producer wants to supply more if prices rise, but can they?

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15 Costs of Production How many workers should a firm hire? How much should a firm produce? How productive is each worker? Marginal Product of Labor – change in output per worker Increasing Marginal Returns – more output per worker (specialization) Decreasing Marginal Returns – the point at which adding more workers decreases returns

16 Production Costs Fixed costs – have to be paid no matter whether a firm produces or not rent, a loan Variable costs – may change with the amount produced (electric bill) – raw materials/labor Total Cost – fixed + variable costs Operating Cost - the daily cost running a business

17 Output Profit = total revenue minus total costs MR=MC Optimal level of output to ensure profit Firms will produce until the marginal cost equals the marginal revenue guaranteeing that no more profit can be made Marginal revenue – additional income from producing one more unit Marginal cost – additional cost from producing one more item.

18 MR=MC Because costs rise as firms increase output, a firm must find where the curves meet

19 Equilibrium & Stability When the supply and demand curves meet or intersect the market reaches a clearing price or equilibrium It is considered stable and balanced At this point the quantity that buyers demand is equal to the quantity producers supply

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22 Ceilings and Floors Price ceiling is a legal maximum price that can be charged Controls on Rent Binding is below equilibrium Price Floor is a legal minimum price Minimum wage Binding is above equilibrium Are these tactics beneficial? http://www.youtube.com/watch?v=4MMIk kG8pAQ&feature=related


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