1. Forza Business Consultant – CV(Radials) Job Description 2010 – 11

2. Forza Endurace Why does this position exist, with what objectives & limits? The Forza is in place as a “Business Consultant” to the end user, ensuring bench mark route map to Radialisation.

3. “Forza” is a Italian word for “Force” “Endurace” is a mixture of two words (Endurance & Racing) that reflects the spirit of the team demonstrating passion thru Endurance & Racing ahead of competition What is Forza Endurace?

4. Forza, is the Technical crack team implementing benchmark practices in the industry A team of 50, young, strong, energetic and technically qualified professional, establishing the product Trained and experienced Force offering customised technical recommendation to end users, thereby following benchmark practices and ensuring lowest operational cost per kilometer What is expected from Forza?

5. Divisional Head Marketing & Sales (CV Radials) 1.Sales Team 2.Service Team 3.Commercial Team 4.Technology Team 1.Product Manager 2.Product Development Manager 1.End Users 2.Business partners 3.Expert tyre Fitter External Internal Business Consultant – CV Radials Operating Network 4.Apollo Certified Retreaders 5.OEM/ Franchisee Internal Manager Business Development (CV Radials)

6. Knowledge: Understand business operation of end user End user mapping of tyre dealer Product knowledge Understanding of Commercial Vehicles Retread Process Repair Technique Operating Systems (MS Office) Skills: Problem solving orientation Negotiation Communication Business Acumen Decision makingStrengths

7. Prospection of potential users & business partners –Prospect, Identify & Select users within defined territories –Identify business partners within defined territories –To respect defined targets Demand Generation –Study fleet operations for identified users –Prepare recommendations as Business Consultants –Follow user call to initiate fitment –Route sales thru business partners post dealer user mapping –Initiate & follow monitored fitment Key role

8. Training –Training end user on care & maintenance –Training drivers on proper usages of tyres –Training fleet account of product life cycle enhancement –Training business partners on product FAB’s –Training retreaders on retread & repair techniques to increase product life Fleet Management –Fleet management business delivery Key role

9. Retread & Repair –Identify, select & develop retreaders & repairers within respective territories MIS & Reporting –Administrative, Functional, Technical, End user, Business Partner, Competition Key role

10. Thank you! The sun never sets