1. VATTENFALL POWER CONSULTANT – BUSINESS DEVELOPMENT – TARGETING EXTERNAL GROWTH Michael Lindskog & Matiss Paegle March 2007

2. Today’s Agenda Michael Lindskog & Matiss Paegle -2- Project Overview Challenges Lessons Learned Questions & Answers Description of key details concerning our project. Discussion regarding the challenges we faced during the process. What did we learn from completing the project? What can we use in the future? An opportunity for open discussion.

3. Today’s Agenda Michael Lindskog & Matiss Paegle -3- Project Overview Challenges Lessons Learned Questions & Answers Description of key details concerning our project. Discussion regarding the challenges we faced during the process. What did we learn from completing the project? What can we use in the future? An opportunity for open discussion.

4. Michael Lindskog & Matiss Paegle -4- Introducing our project. Vattenfall Power Consultant Business Development Division PROJECT GOAL: To develop strategies for targeting external growth. 20062010 30% 9% 90% Growth External Revenues Vattenfall Group Revenues VPC BD GOAL: Ambitious growth and diversified customer base

5. Our plan of attack was the following. PROCESS Internal Asssessment Market Asssessment Go-To-Market Strategy Implication Assessment Dec06-Jan07Feb-Mar07 Mar07 METHODOLOGY Semi-structured Interviews:  15 within VPC  10 within different customer segments SYNTHESIS Theoretical tools and managerial experience utilized to reach organizational conclusions and recommendations. -5- Michael Lindskog & Matiss Paegle

6. VPC is comprised of these divisions. VPC NuclearHydro-powerWind-powerPowerNetworksThermal Infra & civil engi- neeringBusinessDevelop-mentInter-national BusinessConsultingAssetManage-ment Valuation&StrategySustain-ableStrategies 2006 in figures VPCVPC BD Employees 550 90 Turnover (MSEK) 630 91 External Revenue 36% 9% -6- Michael Lindskog & Matiss Paegle

7. We recommended that BD shifts their current value proposition focus. General Management Issues: Business Strategy M&A, PMI’s Organization & Restructuring Strategic Investments Engineering / Technical Issues Draw upon Complement Functional Issues: Finance & Administration Human Resources Information Technology Communication & PR Operational Issues: Production & Processes Risks, Safety & Security Investments & Maintenance Procurement Vattenfall based operational/technical expertise – core competitive advantage This is what VPC BD had in mind as core focus area BD’s focus to be on: Few, well selected operational & functional area products High level strategy project experience – potentially add-on / follow-up offering Michael Lindskog & Matiss Paegle -7-

8. The following customer segments are the recommended targets. -8- Removed for confidentiality aspects

9. Today’s Agenda Michael Lindskog & Matiss Paegle -9- Project Overview Challenges Lessons Learned Questions & Answers Description of key details concerning our project. Discussion regarding the challenges we faced during the process. What did we learn from completing the project? What can we use in the future? An opportunity for open discussion.

10. We faced these challenges during the process. Michael Lindskog & Matiss Paegle -10- Vs. 1. Managing the scope and focus of the project.

11. We faced these challenges during the process. Michael Lindskog & Matiss Paegle -11- 2. Avoiding to let personal biases influence the analytical process.

12. We faced these challenges during the process. Michael Lindskog & Matiss Paegle -12- Vs. 3. “Consulting consultants”.

13. Today’s Agenda Michael Lindskog & Matiss Paegle -13- Project Overview Challenges Lessons Learned Questions & Answers Description of key details concerning our project. Discussion regarding the challenges we faced during the process. What did we learn from completing the project? What can we use in the future? An opportunity for open discussion.

14. What were our key learnings? Michael Lindskog & Matiss Paegle -14- 1. Hands on experience working as an external change agent.

15. What were our key learnings? Michael Lindskog & Matiss Paegle -15- 2. Learning how to utilize qualitative data to draw inferences and conclusions.

16. What were our key learnings? Michael Lindskog & Matiss Paegle -16- 3. The importance of establishing internal support when driving a change process.

17. Today’s Agenda Michael Lindskog & Matiss Paegle -17- Project Overview Challenges Lessons Learned Questions & Answers Description of key details concerning our project. Discussion regarding the challenges we faced during the process. What did we learn from completing the project? What can we use in the future? An opportunity for open discussion.

18. Floor open for questions… Michael Lindskog & Matiss Paegle -18-