1. SDSU Media Relations Deans Council 11/16/11

2. Who We Are Greg Block, Director, Media Relations & New Media Gina Jacobs, Media Relations Manager Vacant, Media Relations Specialist

3. Why Media Relations? National recognition Academic reputation Environment for fundraising

4. What We Do News Releases Media Advisories Expert Pitches Event Listings Interviews Media Requests Press Conferences Collaborate across campus

5. What We Do

6. Daily News Clips

7. What We Do Faculty Experts Directory

8. Media Relations Achievements

9. National Media More than 900 National Media hits in ‘10-’11 77 considered “Major” national hits

10. National Media University “Big Picture” Stories ◦Diverse Issues in Higher Ed, Los Angeles Times San Diego State Extends Welcome Mat for Veterans 3/4/09 ◦Chronicle of Higher Education Fast Gainers: 4 Ways to Improve Graduation Rates 12/6/2010 ◦New York Times Amid Cuts, Public Colleges Step Up Appeals to Alumni 1/15/2011 ◦Los Angeles Times Departing San Diego State President Leaves a Long, Distinguished Legacy 5/31/2011

11. National Media Research Stories ◦Kids Active Only About Half the Time in Sports Practices  USA Today, WebMD, Wall Street Journal, NBC Nightly News  Jim Sallis, Active Living Research (Sciences) ◦Stricter Laws Needed to Keep Kids Away From Tanning Beds  US News & World Report, Good Morning America  Joni Mayer, Graduate School of Public Health (HHS) ◦San Diego State Opens Surfing Research Center  ESPN, Los Angeles Times  Jess Ponting, Hospitality & Tourism Management (PSFA)

12. Faculty Experts

13. Local Media

14. Union-Tribune Feature Stories Since Start of School Year ◦SDSU helps find first planet with two suns (10/24/11) ◦Collection chronicles local civil rights movement (10/22/11) ◦S.D. scientist finds sea turtles in strange places (10/9/11) ◦San Diego State to Offer Degree in LGBT Studies (10/5/11) ◦Aztec Bowl’s glory resurfacing (10/1/11) ◦SDSU fundraisers seek support of community (9/15/11)

15. Local Media Back to School 2011

16. Local Media Commencement

17. Local Media Campaign Kick-off

18. Looking Forward Questions?