1. A Rhythm & Vines and U Sponsorship Opportunity

2. Rhythm & Vines (R&V) is an iconic NZ event and a rite of passage for New Zealand youth New Zealand’s only NZ owned, 3 Day International Music Festival 25,000 people attend each year R&V invest close to $1m / annum in above the line marketing of the event R&V have an online following of close to 100,000 across Facebook, Twitter and their online database http://rhythmandvines.co.nz/http://rhythmandvines.co.nz/ Rhythm & Vines

3. This year U is the exclusive broadcast partner of R&V As the broadcast partner U will be Shooting with a U production crew at the festival Screening the exclusive R&V Protégé v2.0 * TV series Broadcasting the Highlights of the festival on air and online throughout January The online home of highlights footage and exclusive content Interviewing the stars of R&V on U The first TV channel to announce festival info http://tvnz.co.nz/u-live/rhythm-and-vines-first-announcement-here-4354841 Giving away tickets on U live and u.co.nz U Teams Up With R&V * Name TBC

4. U can take your brand to R&V Your brand can be seen with U at R&V Your product can be integrated into the footage U produce and into U live Your ad can play before all U R&V online content Your brand can be integrated into all R&V U on-air content An exclusive opportunity to attach your brand to the youth event of the summer, with the biggest brand in youth TV The Integration Opportunity

5. We can tailor design a sponsor package to suit your clients needs, some thought starters: On-air R&V Protégé Openers on R&V Protégé v2.0 TV series (3 eps & a replay) Branding in R&V Protégé v2.0 TV series promos Highlights Openers on all Highlights (approx 6) Product integration into all R&V mentions on U live (estimate 10) Sponsorship of weekly U live artist highlights for 8 weeks Online Pre-roll on all U online video (Nov – Jan 10,000 streams / month) Branding on all online elements (Nov – Jan – 50k PIs per month) Tiles Banners u.co.nz webskin Branded page of u.co.nz Tailored sponsor related promotions could be developed to suit The Details

6. Next Steps Please let us know if this looks of interest for your brand and we can tailor up a proposal together. Contact: Nicky Smart Sales Manager –Digital TV Channels (TVNZ) nicky.smart@tvnz.co.nz (09) 916 7819 021 274 2574