2.  Identify and discuss techniques to recruit new donors  Identify and discuss techniques to retain current donors  Discuss scheduling pitfalls and ways to overcome them

3.  Gender  Physique can make a difference  Blood type  Platelet count  Hematocrit

4.  Understand the donation process  Donation specific deferrals › Aspirin, Ibuprofin, MIRSA  Educate whole blood donors on the need  Retiree Health Fairs  Get the right donor to the right donation

5.  Platelets: A+, B+, O+  Plasma: AB+, AB-,  Whole blood or double red cells: A-, B-, O-

6.  Understand why they donate  Collection staff key to retention  Treat them like royalty – Thank them  Video clubs  Special treats  Goal setting

7.  Difficult days to fill  Cancellations  No shows  Not asking

8.  Special events and incentives  Reminder email and/or call (DRM Tool)  Ask to schedule next donation  Active rescheduling of cancellations and no shows  Reserve donors with flexible schedules  Appointment availability