1. Achieving Membership Growth Preparing an Action Plan Adapted from a presentation by Past Governor Ron Denham R.I.M.C. Canada

2. Key Messages The traditional approach to Membership Development has failed to deliver results; a new approach is needed The key to successful growth lies in preparing and executing an effective Action Plan

3. The Context Excite About Rotary Educate In Rotary Involve In Club Impacting The Community Inform About Rotary Induct into Rotary Identify prospective members

4. Key Elements of an Action Plan InputsActivitiesResults

5. Examples of Inputs People Money Materials Information Energy Knowledge

6. Examples of Activities Collect information Analyze information Identify options Select the “best” Define the tasks Assign responsibility Set deadlines Carry out tasks Report back

7. Examples of Results New Members 100% Retention rate New club formed in the district

8. How would you develop an action plan to reach a personal or professional goal? Question:

9. What did you want to achieve? How did you go about it? Did you get the results you expected, when you expected? If no, what did you do about it? Example – The Process

10. Considerations State the results you wish to achieve Look at different methods of proceeding Assess, evaluate, choose Draw up a list of tasks Set time line Commit — start work

11. How to Develop an Action Plan for Membership Growth

12. Inputs Club/ District goals Approval and Commitment of Club

13. Activities Select strategy Prepare the Action Plan Proceed with the plan Induct

14. Results Review and Evaluate Results Revise, Implement, Repeat

15. What are your club/district goals? How do we get buy-in from the club(s)? Select the Strategy Preparing the Action Plan - Membership Committee Induct Review and Evaluate Results Revise, Implement, Repeat Important Steps

16. What are your club / district goals?

17. How do we get buy-in from the club(s)?

18. Review present situation Have committee propose strategies Identify roadblocks Get buy-in from Club and Membership Committee If we continue to do what we’ve always done, we’ll continue to get the same results

19. III.Selecting the Strategy

20. Preparing the Action Plan - Membership Committee

21. Induct (hopefully) — Introduce to Mentor!!

22. VI. Review and Evaluate Results

23. VII. Revise, Implement, Repeat

24. Membership Retention Prepare, manage a similar process