1. Empowering tomorrows consumers How next generation marketing can activate the next era of human enlightenment… NIALL DUNNE CONSUMERSINTERNATIONAL GLOBALCONGRESS WANCHAIHONGKONG 4thMay2011

2. CREATIVITY &CHANGE Almost always, the creative dedicated minority has made the world better.’ ~Martin Luther King

3. I = P x A T EHRLICH EQUATION I = P x A x T

4. MOVEMENTMATRIX Niche Mass Passive Active

5. MEGATRENDS Megatrends are large overarching directions that shape our lives for a decade or more.’ ~John Naisbitt

6. MEGATRENDS RENAISSANCE ENLIGHTENMENTINUSTRIAL REV. SPACE RACE INFORMATION

7. NETWORKS Network are systems of weak ties….hierarchies are systems of strong ones.’ ~Malcolm Gladwell ecosystems

8. EVOLVINGTECHOLOGY 199820082018 SEARCH SEARCH & SHARE SEARCH, SHARE & ACTIVATE

9. ACTIVATINGCOMMUNICATION We choose to go to the moon…..not because it is easy but because it is hard. ~John Fitzgerald Kennedy

10. MOVEMENTMATRIX Niche Mass Passive Active

11. ACTIVATINGCOMMUNICATION You must become the change you want to see in the world. ~Mahatma Gandhi

12. MOVEMENTMATRIX Niche Mass Passive Active

13. BRANDEVOLUTION TRADE MARKS BRANDSLOVEMARKS MOVEMENTS

14. BRANDS&MOVEMENTS T. E. N.

15. MOVEMENTMARKETING Niche Mass Passive Active

16. THANK YOU NIALL DUNNE FIND FACEBOOK.COM/NIALLDUNNE FOLLOW @bluNiall

17. VIDEO 1

18. VIDEO 2

19. VIDEO 3