1. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 1 Planning, Writing, and Completing Oral Presentations

2. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 2 Building Your Career with Oral Presentations Display your skills Think on your feet Grasp complex issues Handle challenges

3. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 3 Three-Step Process Planning Writing Completing

4. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 4 Planning the Presentation Analyze the situation Gather the information Select the medium Organize the message

5. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 5 Analyzing the Situation Purpose –Inform –Persuade –Collaborate Audience –Emotional state –Language issues –Specific circumstances

6. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 6 Selecting the Right Medium In-person presentations Web-based presentations

7. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 7 Organizing the Presentation Define the main idea –One message –Specific action Limit the scope –Time constraints –Audience expectations Choose the approach –Direct –Indirect

8. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 8 Create a Planning Outline State purpose and main idea Organize major points and subpoints Identify introduction, body, and close Show the connections Show your sources Choose a title

9. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 9 Create a Speaking Outline Follow the planning outline Choose keywords Add delivery cues Arrange your notes

10. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 10 Writing the Presentation Formality Audience Subject Message Conclusion

11. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 11 Creating the Introduction Arouse interest Build credibility Preview the presentation

12. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 12 Composing the Message Limit the main points Connect the ideas Engage the audience

13. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 13 Writing the Conclusion Restate the main points Describe the next steps End on a strong note

14. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 14 Advantages of Visual Aids Clarify main points Create interest Add variety Improve learning

15. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 15 Types of Visual Aids Overhead transparencies Electronic presentations Chalkboards and whiteboards Flip charts Other visuals

16. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 16 Creating Effective Slides Writing content Modifying graphics Selecting design Being consistent Adding animation

17. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 17 Writing Readable Content Select a central idea Limit the content Write short phrases Use parallel grammar Prefer the active voice Use short informative titles

18. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 18 Modifying Graphics for Slides Reduce details Avoid repetition Shorten numbers Highlight key points Use whitespace Choose a clear font

19. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 19 Selecting Design Elements Color schemes Background designs Foreground designs Artwork Fonts and type styles

20. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 20 Animation and Special Effects Functional animation Decorative animation Transitions and builds Hyperlinks Multimedia elements

21. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 21 Online Presentations Advantages –Global reach –Cost savings –Convenience Disadvantages –Limited feedback –Technology issues –Training issues

22. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 22 Online Presentation Tips Send preview materials Keep content simple Get frequent feedback Consider the audience Ensure compatibility Schedule connectivity

23. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 23 Completing the Presentation Revise the message Edit the presentation Review electronic slides

24. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 24 Finalizing Slides and Support Materials Cover slides Introduction slides Blue-print slides

25. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 25 Preparing to Speak Memorizing the material Reading the material Speaking from notes

26. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 26 Overcoming Anxiety Prepare extra material practice Think positively Visualize success Take deep breaths Be ready Get comfortable Don’t panic Stay focused Make eye contact Keep going

27. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 27 Responding to Questions Anticipate questions Focus on the questioner Respond appropriately Stay in control Survive the hot seat Conclude the presentation

28. © Prentice Hall, 2007 Business Communication Essentials, 3eChapter 12 - 28 Reviewing Key Points Building your career Planning presentations Writing presentations Completing presentations