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© 2007 Cisco Systems, Inc. All rights reserved.Cisco Confidential 1 Intellectual Property in Canada Morgan N. Elliott Global Policy & Government Affairs
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 2 Cisco Systems: Worldwide Leader in Networking for the Internet Cisco Products Power the Internet 500+ worldwide patents 1200 filed, many more in the pipeline ODC approx. $100M/yr in R&D
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 3 The Value of IP Fortune 500: 45% - 75% of company valuation Represents highest growth area in global economy Strength of company’s brand makes it vulnerable Nations to negotiate Anti-Counterfeiting Trade Agreement (ACTA) Resources dedicated to IP theft Anton Pillar Orders (civil search & seizure warrants)
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 4 Operation Cisco Raider Joint FBI, Homeland Security, RCMP investigation Highly successful, coordinated law enforcement effort Major case designation RCMP seize 1600 counterfeit parts, worth $2M+ - destined to U.S. U.S. agencies nab more than 20,000 products – nearly $14M Joint operations seize 74,000+ products – more than $78M Highly successful, coordinated law enforcement effort Major case designation RCMP seize 1600 counterfeit parts, worth $2M+ - destined to U.S. U.S. agencies nab more than 20,000 products – nearly $14M Joint operations seize 74,000+ products – more than $78M
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 5 Protecting Investments IP theft doesn’t: – contribute to innovation – help increase productivity – help create jobs – protect social programs IP theft does: – undermine gov’t revenues – support organized crime – lead to death – has funded terrorism
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 6 What needs to be done? Should gov’t moderate between rights holders & other players? Additional legislation to better secure IP protection? If rules implemented - Ex-ante vs. Ex-post? Are general competition laws a sufficient remedy? Risk of over regulation?
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© 2006 Cisco Systems, Inc. All rights reserved.Cisco ConfidentialPresentation_ID 7 Value of Intellectual Property
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8 © 2007 Cisco Systems, Inc. All rights reserved. Cisco Confidential
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