1. After carefully considering the visual argument below, write an argument either condoning or refuting this idea. Add support of your own to strengthen your argument: evidence, emotional appeals, and so on. Conclude your brief argument with a convincing statement.

3. Persuasion is an Argument for a Intelligent but Uninformed audience.

4. Makes a Claim Sound Arguments Reasons and Evidence Appeal to Emotional and Logical

5. Incarcerations due to Marijuana Profitability of a potential industry - More jobs Violence due to prohibition Medical Marijuana Hemp Health Effects Narrow the Issue: The intelligent audience probably knows the overview of the topic. Your job is to teach them something new!

6. Make a Clear and Specific Claim Tell your position on the issue. Make your thesis the last statement of the first paragraph

7. What is a Specific Thesis? General: – Marijuana should be legalized in the United States. – Marijuana should remain a banned substance. Specific: – Marijuana’s prohibition is costing the U.S. billions of dollars in incarcerations, and therefore, should become a regulated substance like alcohol, so the state can profit from it instead. – Marijuana has been shown to cause significant health risks, especially to children, and must be remain banned in the United States.

8. Agreeing Audience Focus on: Urging readers to a specific action Concentrate on reinforcing a shared viewpoint Build emotional ties

9. Neutral or Wavering Audience Emphasize: Importance of the issue Offer Explanations that clear up misunderstandings Establish yourself as knowledgeable Engender trust Present solid evidence

10. Disagreeing Audience Goal: Get the Reader to Consider your Point of View How: Logical line of Reasoning Establish Common Ground Basis of trust Lots of evidence Recognize the opposition’s ideas as valid

11. Logical Lines of Reason- Inductive Reasoning Reason 1 Reason 2 Reason 3 Reason 4 Conclusion Uses specifics to make a general conclusion

12. Logical Lines of Reason- Deductive Reasoning Chain of reasoning Uses generally accepted principles to draw conclusions about the specifics

13. Reader’s Needs and Values Emotional Appeals