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Published byOswald Roberts Modified over 9 years ago
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1 From a Shaky Past to a Promising Future: What Has Helped Nissan Win Again Emil E. Hassan Senior Vice President Nissan North America, Inc.
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3 Key Reasons For Nissan’s Resurgence
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4 A brilliant and bold leader
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5 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
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6 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing
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7 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success
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8 Key Reasons For Nissan’s Resurgence A brilliant and bold leader
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9 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP)
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10 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180
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11 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005;
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12 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005; -Operating margin of eight percent;
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13 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Nissan Revival Plan (NRP) NISSAN 180: -Increasing global vehicle sales by one million units by September 2005; -Operating margin of eight percent; -Elimination of net automotive debt
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14 Key Reasons For Nissan’s Resurgence December 2003 results:
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15 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02;
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16 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002;
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17 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002; Infiniti division sales up 35% versus calendar year ‘02 sales;
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18 Key Reasons For Nissan’s Resurgence December 2003 results: Calendar ‘03 Nissan North America sales up 7.4% versus calendar ‘02; Nissan division sales up almost 11% versus December 2002; Infiniti division sales up 35% versus calendar year ‘02 sales; Nissan’s U.S. marketshare approaching 5%
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19 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
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20 Nissan Xterra SUV
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21 Nissan Altima Sedan
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22 Nissan 350Z
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23 Nissan Murano
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24 Infiniti G35
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25 Nissan Maxima Sedan
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26 Nissan North America Canton Manufacturing Plant
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27 Nissan Quest Mini-Van
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28 Nissan Pathfinder Armada Full-size SUV
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29 Nissan Titan Full-size Truck
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30 Nissan North America Decherd Powertrain Assembly Plant
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31 Nissan North America Decherd Powertrain Assembly Plant
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32 2004 Ward’s “10 Best Engines” Award
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33 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products
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34 Infiniti QX56
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35 All-New Nissan Pathfinder SUV
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36 All-New Nissan Frontier Truck
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37 Nissan Xterra SUV New in 2004!
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38 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing
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39 2003 Harbour Award
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40 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting new products Building on strengths of Manufacturing Integrated Manufacturing
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41 Integrated Manufacturing Common lines & a flexible system
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42 Integrated Manufacturing Common lines & a flexible system Supplier proximity
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43 In Canton Area Frames Steel Service Center Interior Trim Parts Body Parts Seats E-Coating Onsite Module Buildings Cockpit / FEM Modules Tire & wheel assemblies Supplier Logistics Center Glass Headliner Module Fasteners Wire Harnesses Forest Durant Proximity of Canton-Area Suppliers
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44 Integrated Manufacturing Common lines & a flexible system Supplier proximity Sequenced supplier delivery
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45 Integrated Manufacturing Common lines & a flexible system Supplier proximity Sequenced supplier delivery Integrated module suppliers
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46 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success
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47 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success Renault-Nissan Alliance
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48 Key Reasons For Nissan’s Resurgence A brilliant and bold leader Consistently exciting, new products Building on strengths of Manufacturing Alliances have created synergies and success Renault-Nissan Alliance Minority supplier partnerships
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49 By late 2004, Nissan North America’s parts & materials purchasing contracts with minority firms will be at almost 8% of total purchases in the U.S.
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