1. Principles of Design The Rules of Art

2. Principles of Design The principles of design describe the way artists organize or arrange the work of art. Often called composition The Principles are: balance, emphasis, contrast, movement, pattern and unity

3. Balance: Symmetrical: (mirror image) Asymmetrical: (not symmetrical) Radial: (a focus on the center, like a bicycle wheel)

4. Symmetrical balance: Mirror image equal on each side

5. Asymmetrical balance James McNeill Whistler Arrangement in Grey and Black: The Artist's Mother, 1871, oil-on-canvas

6. Radial design in a Mandela: The Love union of Goddess and God, by Jack Haas

7. Emphasis: What is the main area of focus? To make your design stand out use bright color or use more detail to show emphasis. What has Mary Cassatt done to create emphasis?

8. Contrast: Artists try to create visual interest to make their work as exciting as possible. Contrast tone: Black shape on white background Contrast colours (complementary) Contrast textures Van Gogh used strong contrasting colours and textures

9. Movement: Create the illusion of movement. Repeat and overlap the shape. How have artists conveyed a sense of movement in their art? How might you create a sense of movement in your design? Your design might be falling, jumping or emerging… M M M M ovement

10. Peter Paul Rubens: Lion Hunt,1616, oil on panel Look at the spiral movement in Ruben’s painting

11. Pattern: Artists repeat a motif (shape or image)to show pattern. Antiqued Celtic Maze Wedding Band

12. Unity: Unity means all parts work together. Unified shapes are circles, figure eight, spirals ETC. Have a shape repeat to form a circle or a spiral.

13. Vincent van Gogh “The Starry Night” June 1889. Oil on canvas Unity of colour and brushstrokes