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Published byPenelope Bradford Modified over 9 years ago
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A look at mobile payments past Mobile payments today Utility Mobile Apps Payments Tomorrow
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Mobile Payments started in the developing world. Bangladesh, the Philippines, and Kenya.
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Know your customers, anticipate their needs Solve problems Use existing tools cleverly Pay attention to the details, execute well Learn as you go
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Customers Credit Card Companies Merchants Acquirers Issuing Banks $
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Secure Elements (SIMS) NFC Readers/Clients QR Codes Trusted Service Managers Encrypted Card Readers
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Coupons Loyalty Ticketing
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FREE!
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Customer’s Bank Merchants Customers Merchant’s Bank
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Don’t launch an app when you can avoid it Use Mobile Payments to leverage increase payment throughput Use Mobile Payments to reduce costs of accepting payments Avoid Surcharges where possible Add value by complimentary capabilities https://www.dropbox.com/s/k3cgq0nyxrgzzsd/Breaking%20New%20Videos%20from%20CNNcom.wmv
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