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Innovation and Creativity 10 Do’s and Don’ts Michael M. Cirovic
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Acknowledgements Loosely patterned after Jeffrey Baumgartner’s 10 Steps for Boosting Creativity Loosely patterned after Jeffrey Baumgartner’s 10 Steps for Boosting Creativity –http://www.jpb.com/creative/creative.php
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Who is Mike Cirovic I am in my 40 th year teaching Electrical Engineering at Cal Poly (42 nd in teaching) I am in my 40 th year teaching Electrical Engineering at Cal Poly (42 nd in teaching) I am the senior-most faculty at Cal Poly I am the senior-most faculty at Cal Poly I have written 6 textbooks in EE for Prentice-Hall and subsidiaries I have written 6 textbooks in EE for Prentice-Hall and subsidiaries I have won numerous local and national teaching awards I have won numerous local and national teaching awards I have served as the department head of EE (2 years) and as chair of EE (preceding 6 years) I have served as the department head of EE (2 years) and as chair of EE (preceding 6 years)
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We all want to be more Creative and Innovative These 10 Do’ and Don’ts will help These 10 Do’ and Don’ts will help Make it a list of 100: Make it a list of 100: –As you go through this list, have a notepad and collect your own thoughts: Brainstorm as you read the 10 Do’s and Don’ts Brainstorm as you read the 10 Do’s and Don’ts Write down your own enhancements, variations, … Write down your own enhancements, variations, … –Look at the point being made from another domain to generate additional/new ideas
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1. Listen to Music Music sets the mood! Music sets the mood! Choose music that touches your feelings Choose music that touches your feelings Choose music that evokes a response from you (be it toe tapping or wiggling your hips) Choose music that evokes a response from you (be it toe tapping or wiggling your hips) Capture your feelings/thoughts for later Capture your feelings/thoughts for later
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2. Brainstorm Allow your brain to free-wheel and generate as many ideas as possible (make certain to capture the ideas by writing them down) Allow your brain to free-wheel and generate as many ideas as possible (make certain to capture the ideas by writing them down) No criticism or idea evaluation allowed during brainstorming No criticism or idea evaluation allowed during brainstorming The more ideas the better (even if most of them really suck) The more ideas the better (even if most of them really suck)
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3. Write It Down Our brains are so fallible: if we don’t write it down we forget Our brains are so fallible: if we don’t write it down we forget Be quick, ready: once the brain starts, new ideas tends to flow quickly and fluidly. Ideas can be so fleeting that unless written down they are lost for ever. Be quick, ready: once the brain starts, new ideas tends to flow quickly and fluidly. Ideas can be so fleeting that unless written down they are lost for ever. If we have the ideas captured in a notebook, simply reviewing these will generate yet newer ideas and additional ideas If we have the ideas captured in a notebook, simply reviewing these will generate yet newer ideas and additional ideas
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4. Random Look-up When stuck for ideas, randomly open a dictionary or a book and then (with eyes close), point to a word When stuck for ideas, randomly open a dictionary or a book and then (with eyes close), point to a word Use the randomly picked word to solve your problem – sometimes the associations are a stretch, but worth running through Use the randomly picked word to solve your problem – sometimes the associations are a stretch, but worth running through If no help, select another word, compare results, ask questions… If no help, select another word, compare results, ask questions…
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5. Define your Problem Write down clearly and succinctly the problem you are trying to solve Write down clearly and succinctly the problem you are trying to solve Read the problem while listening to your special music… Read the problem while listening to your special music… Restate the problem in another paradigm (translate the words into an equation, a graph, a table …) Restate the problem in another paradigm (translate the words into an equation, a graph, a table …)
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6. Exercise, Walk Simply changing your “status” has the beneficial effect of opening new vistas, new ideas Simply changing your “status” has the beneficial effect of opening new vistas, new ideas Physical activity always has the effect of stimulating blood flow and always re- invigorates… Physical activity always has the effect of stimulating blood flow and always re- invigorates…
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7. Don't watch TV This should be obvious: watching TV means you are doing nothing – something to be avoided at all costs This should be obvious: watching TV means you are doing nothing – something to be avoided at all costs Rarely will you find even a small, short piece on TV that helps you with your problem Rarely will you find even a small, short piece on TV that helps you with your problem
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8. Don't do drugs People on drugs think they are cool and spewing innovative ideas. They are not! People on drugs think they are cool and spewing innovative ideas. They are not! The rest of us see them as simply people on drugs – to be pitied The rest of us see them as simply people on drugs – to be pitied Ideas born during a drug-induced stupor, rarely survive the daylight evaluation… Ideas born during a drug-induced stupor, rarely survive the daylight evaluation…
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9. Read Reading is always good: Reading is always good: –Invigorates the brain –Provides us with new/additional facts –The more information we have, the bigger our reservoir of applicable solutions
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10. Exercise your brain Yes, the brain is not a muscle – however, it needs exercise nonetheless Yes, the brain is not a muscle – however, it needs exercise nonetheless Play games: Play games: –Sudoku –Jumble –Crosswords –Etc. Argue Argue –Exchanging points of view with another thinking person is the best way for your brain to stay in shape (never argue over politics, religion or sex)
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HEY, DID YOU HEAR ME??? What did you enjoy hearing about? What did you enjoy hearing about? What will you do differently because you heard this talk? What will you do differently because you heard this talk? What did you find useless? What did you find useless? Let’s Argue!!! Let’s Argue!!!
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Thanks for Listening Mike
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