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OI/ 361 Innovation, Design, and Creativity for a Competitive Advantage
Week Three: Creativity for innovative decision making
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Creativity for innovative decision making
Types of mental models/mindsets (***Please note that there is not a single model or prescribed set of models) Techno-centric Customer-centric Business-centric Personal-centric Innovative-centric Other
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Creativity for innovative decision making
Forces that influence the basic development of mental models/mindsets Environmental Hereditary Education Genetic Past experiences
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Creativity for innovative decision making
Influencers that facilitate the evolution of existing mental model/mindset development Inspiration Intuition Creativity/intelligence Paradigm shift Boundary-less thinking Cognitive R&D
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Creativity for innovative decision making
Possible benefits of improving mental models/mindsets Think different (Apple, Inc.) See things differently Consider issues across disciplines
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Creativity for innovative decision making
Possible limits of mental models/mindsets “What you see is what you think Perception versus reality Limits opportunities and adaptability Limits alternative viewpoints Limits creative process
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Creativity for innovative decision making
Four steps to change your mental model/mindset Understand your mental models/mindsets Test new approaches Overcome inhibitors to change Don’t like to give things up Expectations of others Infrastructure Start with small changes Make information visible (management dashboard) Build trust
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Creativity for innovative decision making
Four steps to change your mental model/mindset Make the change to your mental models/mindsets Examples: Business/individual/society Hiring exec./finding mate Evaluating politicians
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Creativity for innovative decision making
Four styles of creative intelligence with influencers of organizational decision-making Intuitive Goal oriented Common sense approach Problem-solver Innovative Takes original approaches Experimenter Systematic inquiry approach
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Creativity for innovative decision making
Four styles of creative intelligence with influencers of organizational decision-making Imaginative Risk taker Independent thinker Inspirational Societal awareness Selfless Courage of convictions
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Creativity for innovative decision making
Summary Discussion Questions
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