1. CONVIO TRAINING 1 Basics

2. Agenda 1)The world of Convio: Modules 2)SAA Goals & Benefits of Convio 3)How Convio will help us grow – A description of how easy it will be for us to create new events, customize them, etc. A look at the online life of a donor, fundraiser, Team Captain. Online functionality is intuitive for them. 4)How Convio will help us create a community – A look at the tools Convio provides that helps us communicate with and guide our fundraisers. 5)Event Based Software

3. The World of Convio Convio Constituent 360 Database TeamRaiser Online event functionality Email eCommunications

4. SAA: Our ValuesWill Convio Help? Growth Convio will not only help us grow, but help us manage that growth. Community Convio knows that, despite a National presence, it is important for us to communicate with our constituents in a personalized way. Convio will help us guide and engage our fundraisers and make them “better.” Event Based Fundraising Convio is intended for event-based organizations. Benefits of Convio

5. Growth: Ease of Use Easy for SAA - Configuration 1)Easy for SAA to create new events quickly and efficiently 2)Easy for SAA to customize each event 3)Easy for SAA to customize each participation type, financial goal, question, etc. within an event. Easy for website visitors 1)Easy for the viewer to donate 2)Easy for the viewer to register 3)East for the viewer to operate his / her participant center 4)Easy for the viewer to fundraise 5)Easy for the viewer to be an effective Team Captain

6. Easy for SAA to communicate with and guide our participants. 1)Customizable messages in participant centers 2)Milestones Community: Personal Touch

7. Easy for SAA to communicate with and guide our participants. 3) Follow-up emails & Conditional messages 3 days after registration - WELCOME & FIRST STEPS – Conditional based on whether or not they have updated their personal page. 21 days after registration – HERE IS WHAT YOU DO NEXT – Conditional based on whether or not they have sent any emails. 45 days after registration – ARE YOU GETTING WARMED UP – Conditional based on % goal raised is greater than or less than 25. We recommend persistence. 65 days after registration – GETTING IN GEAR. THE SWIM IS ALMOST HERE – Conditional based on % of goal is greater than or less than 75. We recommend persistence. 4) 50% vs. 100% email responders 50% Message – CONGRATULATIONS – Conditional based on whether or not the person is a team captain. 100% - CONGRATULATIONS – Conditional based on whether or not the person is a team captain. Also asks if they want to raise their goal 5) SAA alerted when certain units register, hits a milestone, etc.

8. 1)Convio upgrades at least 2x a year so we will benefit from advancements. 2)We were advised not to use all of the Convio tools during year 1. 3)Created for events – We have a lot of options. 4)Built around the concept that we should be encouraging people to be better fundraisers. Event Based Fundraising