1. Optimizing Your BI Semantic Model for Performance and Scale Dave Wickert (AE7TD) dwickert@microsoft.com Principal Program Manager SQL Server Business Intelligence Microsoft

2. Main rig: ICOM 7000 100w HF into a 33’ Buddipole

3. QRP rig: (on order  ) Elecraft KX3 10w HF into a 17M 28’ PAR EndFedz wire thrown up into a tree

4. SDR ‘toy’: Funcube Dongle

5. DStar digital radio in my office: DV Dongle

8. Data model Business logic and queries Data access ROLAP MOLAP xVelocity VertiPaq Direct Query MDXDAX Multi- dimensional Tabular Third-party applications Reporting Services ExcelPowerPivot DatabasesLOB ApplicationsFilesOData FeedsCloud Services SharePoint Insights

12. Encoding (per column) Compression (per segment) valuesdataID (int) value hash

13. Sales 1 2,000,000,000 Sales 1 2 Hash Encoding Value Encoding Defined automatically to conserve space, discoverable through DMVs

14. P2 Partition 1 Partition 2 Dictionary Col. Segment

15. demo Inspecting VertiPaq Storage

16. Processing Architecture

18. Hands On

19. t

20. t

21. Split

26. DB1 FE VertiPaq caches DB2 DB1~ New, not committed part of the database DB1~ New, not committed part of the database

27. demo Inspecting Processing Sequence

28. Query Processing

30. VertiPaq Query Performance Scans @ 5B+ rows/s 1B+ rows of data Scans @ 20B+ rows/s 10B+ rows of data

31. demo Inspecting Query Evaluation

32. DAX/MDXVertiPaq Query

33. Vertipaq  Performance, Performance, Performance Amdahl's law: Establishes the maximum expected improvement to an overall system when only part of the system is improved. The speedup of a program using multiple processors in parallel computing is limited by the time needed for the sequential fraction of the program.

35. DBI61-HOL: Developing a Tabular BISM Using SQL Server Data Tools Microsoft SQL Server: Breakthrough Insights - Credible, Consistent Data

36. Available here: http://www.powerpivotblog.nl/ /what-is-using-all-that-memory-on-my-analysis-server-instance /bismservermemoryreport http://www.powerpivotblog.nl/wp-content /uploads/2012/02/BISMServerMemoryReport.xlsx http://www.powerpivotblog.nl/?s=BISMServerMemory

37. @sqlserver @ms_teched mva Microsoft Virtual Academy SQL Server 2012 Eval Copy Get Certified! Hands-On Labs

38. Connect. Share. Discuss. http://europe.msteched.com Learning Microsoft Certification & Training Resources www.microsoft.com/learning TechNet Resources for IT Professionals http://microsoft.com/technet Resources for Developers http://microsoft.com/msdn

39. Evaluations http://europe.msteched.com/sessions Submit your evals online