1. Core submission document template for team categories Agency Of The Year 2015 HK is produced by Marketing, a publication of Lighthouse Independent Media 1 Wui Tat Centre, 55 Connaught Road West, Sheung Wan, Hong Kong Tel: + 852-2861-1882 Fax: + 852-2861-1336 www.marketing-interactive.com

2. Please paste your agency logo here Entry Details Please provide the following information: 1. Entry Category 2. Name of Agency Information that are intended for judging purposes only must be highlighted in red or indicated in red text. These confidential materials will not be used for publication and will not be disseminated beyond the judging panel in any way.

3. Entry Video Please paste the entry video link if there is any. (optional but strongly recommended)

4. Performance (25%) Max. 1 slide – slide 1 Outline the commercial performance of your team over the eligibility period – what makes this significant and unique? Judges will be evaluating key client retention and growth, client satisfaction scores and new business (wins, success ratios). Please Indicate “N/A” if an item is not applicable to you. 1. Key clients/ Length of Relationship/ Client satisfaction scores: 2. New clients won and annual value: 3. Clients lost and annual value:

5. Work List of key clients:Products/ Services delivered: (25%) Max. 2 slides – slide 1/2 Elaborate how your team have developed your products and services over the awards period. What makes this significant and unique? The information judges will be examining for are key market-leading campaigns, product/services delivered to the key clients and selected case study. Please Indicate “N/A” if an item is not applicable to you.

6. Case study Work (25%) Max. 2 slides – slide 2/2 Elaborate how your team have developed your products and services over the awards period. What makes this significant and unique? The information judges will be examining for are key market-leading campaigns, product/services delivered to the key clients and selected case study. Please Indicate “N/A” if an item is not applicable to you.

7. People 1. Overall team numbers:2. % staff turnover y-o-y: 2. Key hires/promotion (Director level or above): 3. Team staff structure: (25%) Max. 1 slide Describe the strategic use of your key resource - Team. What makes this significant and unique? Agencies must show their success through outstanding people management strategies and practices. Please Indicate “N/A” if an item is not applicable to you.

8. Vision Industry contribution & why the team deserve the title of the Team Award (25%) Max. 2 slides – slide 1/2 Illustrate the team’s contribution to the industry and demonstrate why the team deserves the title of the Team Award. The information judges will be looking out for are industry contribution and client testimonial.

9. Vision Client testimonial Organisation: Contact person: Job title: (25%) Max. 2 slides – slide 2/2 Illustrate the team’s contribution to the industry and demonstrate why the team deserves the title of the Team Award. The information judges will be looking out for are industry contribution and client testimonial.