2.  Improve innovative technology that will lead to better efficiency and minimized costs  Maintain growth through effective risk management  Actions that are environmentally sound, socially just, and economically viable  Uphold and expand environmental policies

3.  “Our overall business vision of becoming the world’s recognized leader in nutrition, health, and wellness remains unchanged.” – Paul Bulcke  Improve Nestle’s market share in the United States  Make Nestle’ the world leader in certain high-growth market segments  Achieve worldwide sustainable competitiveness through four “strategic pillars”  “Our ultimate goal was to be recognized by consumers as ‘the’ nutrition, health, and wellness company and to deliver a competitive return to our shareholders at the same time.” – Singh

4. Using Monsanto seed technology for stage one of “The Cocoa Plan”  Launched in October of 2009  Monsanto seed technology takes 3+ years to develop  Would be implemented a minimum of 30% of the way into the project  Already working with advanced plant science facility in France to provide superior cocoa plants

5. Adoption of SAIN into pet products  Market share has increased in 2008  2 nd most competitive company in the pet care market

6. Expanding PowerBar to include protein shakes, electrolyte replenishing sports drinks, and daily vitamin nutrient packs  Originally focused on the runners niche market  Expanding to all types of consumers interested in nutrition  Nutrition industry grew 8.7% in 2008 – mostly due to increased consumption of supplements  Continues to be a leader in the nutrition market  Well equipped to deal with highly competitive market

7. PowerBar Alternative Seed Alternative  Increased demand for nutrition supplements  Brand well equipped to compete in expanding market  Accomplish goal of increasing market share  Increased demand for chocolate  Backtracking  Research for “superior” cocoa plants already underway  Will efficiency gained outweigh costs of new seed?