1. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Southend Business & Tourism Partnership Priorities Update Presentation to SBTP on 19 September 2002 Pauline Irwin Economic Development Manager

2. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 SBTP Priorities 4 basic areas4 basic areas –Strategic –Regeneration –Transportation –Good Housekeeping Progress made by Council & SBTPProgress made by Council & SBTP

3. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Strategic Priorities Support Thames GatewaySupport Thames Gateway Closer cooperation between councilsCloser cooperation between councils University/college for SouthendUniversity/college for Southend London Southend AirportLondon Southend Airport Wider promotion of the TownWider promotion of the Town

4. Immediate Modal Study Lower Thames Road Crossing Outer urban access improvements Marina Conference Centre Thames Gateway needs total support from Partnership to achieve economic and business regeneration throughout SE Essex. This will require the following improvements to TGSE infrastructure:

5. Closer working between 3 authorities as if they were one Create “invest in Southend”; a joint approach by local landowners and developers and Council Link existing businesses to potential inward investors Allocate specific business partners for retention and inward investment support to the Council Utilise business partners specialist knowledge in regeneration initiatives Support review of Green Belt of SE Essex as part of Thames Gateway Closer Cooperation between local councils to deliver SEEES:

6. Support this development Support the creation of further student accommodation Promote the delivery of education London Southend Airport Support/lobby for maximising SE Essex growth through expansion of the aero maintenance industry & in due course passenger services initially charter services to continental destinations University/College for Southend:

7. Formally defined and adequate Council promotional budget Upgrade contribution to illuminations (£1 for £1) Develop promotional links with rail operators Engage support of media and press Southend Council Tourism, Marketing and Media Department Secure adequate contingency plans to ensure succession of personnel are in place Wider promotion of the town:

8. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Regeneration Priorities Maximise potential of the PierMaximise potential of the Pier Promote business parksPromote business parks Retail aspectsRetail aspects HotelsHotels Swimming poolsSwimming pools Cliff gardensCliff gardens

9. A more direct involvement of the business community in running of pier, possibly by the creation of a management company. A dynamic future strategy including posters/video adverts on trains/stations PLUS… ongoing active maintenance Pier - maximise potential through public/private partnership (as recommended by pier and foreshore scrutiny)

10. Promote business parks in tandem with regeneration of the Victoria Avenue area Business Parks Expansion to be focused within local and central areas High Street upgrade to be achieved through improvements to “environment” and “offering” Improve Hamlet Court Road by replicating Leigh Broadway Develop Brighton Lanes concept in York Road Retail

11. Review current bedroom capacity/quality Establish demand/potential especially from other UK regions Agree appropriate hotel sites with landowners - goal to double existing capacity Joint marketing by business/council Initiate discussion with Shipping companies to explore feasibility of floating hotel Hotels

12. Creating facilities for seawater and leisure pools Swimming Pools Local businesses to be supportive of the proposed improvements including integration with the Never Never Land site. Utilise run down shelters for creating niche mini arcades Cliff Gardens

13. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Transportation Priorities Electronic car parking signageElectronic car parking signage Car parkingCar parking Park and ridePark and ride Road works and public disruptionsRoad works and public disruptions Bus station & Transport InterchangeBus station & Transport Interchange Bus servicesBus services

14. Real time signage must be expedited Electronic car parking signage Adequate safe car parking needs improving as currently it remains a constraint on business growth Car Parking Encourage and accommodate expected increased activity in town In depth study of park and ride facility

15. These should be better coordinated between county and Southend councils and utilities to avoid peak tourism periods with overnight scheduling Road works and public disruptions May not be appropriate for our needs but if it has to occupy a potential development site it should incorporate car/cycle parking, toilet facilities, disabled access and commercial development if appropriate for needs Bus Station

16. Adjoining Victoria Station and should include parking for coaches/buses, taxes, car/cycles. Consider more effective use of goods yard area Transport Interchange adjoining Victoria Station Make available throughout the night particularly at weekends Bus Services

17. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Housekeeping Priorities Town Centre ManagementTown Centre Management Partnership solution to cleansing issuesPartnership solution to cleansing issues First AidFirst Aid Millennium MakeoverMillennium Makeover

18. Establish Town Centre Management Company in accordance with guidelines of SBTP Town Centre submission Town Centre Management Improve litter cleansing at peak times Improve standards of cleansing of cliff gardens as it is not of the same standard compared to the adjoining roads Rubbish bins for the seafront A Partnership solution to Cleansing Issues

19. Ensure there is a coordinated “First Aid” strategy for the seafront First Aid Repeat annually Millennium Makeover

20. Presentation to EEDA Board by George Krawiec, Southend-on-Sea, 21.03.2002 Conclusion Let’s keep on moving forward together