1. The Basics of Video Storytelling By Abi Gleckler

2. Components of a video story An effective video has 3 important aspects Clear story line Good audio Good video

3. Factors to consider when selecting a story Visual appeal The strength of a video is that can show motion, if there is action happening video is the only way to capture that Highlight the only the interesting, most important parts of a story to keep viewer watching

4. Factors to consider when selecting a story Emotion Go beyond the facts to tell a story The emotional appeal or subjective point of view will get the audiences attention so they want to watch your video

5. Factors to consider when selecting a story Character A story should feature someone your intended audience would want to spend some time with Someone who the viewer might not encounter in their daily lives

6. Factors to consider when selecting a story News Value Always consider the journalistic value of the story Know the facts especially with breaking news The viewer should take something away from the story

7. Factors to consider when selecting a story Others: Location Time Community Web traffic Shelf life of the story

8. Audio Practice how to capture good sound because it will be a vital part of the video Use a microphone or a lavaliere mic to avoid the natural sound from the background causing white noise

9. Audio Vosot: voice over sound on tape Script read by news anchor live while video is shown is a voiceover (VO) The anchor will stop reading so an interview clip will play This clip is called a soundbite or SOT The SOT is added to the VO to create a vosot that will be included in the video

10. Audio Vosots are usually used for stories that can be told quickly but need the soundbite from the authority figure or eyewitness Soundbites are usually 10-15 seconds

11. Audio The audio is often laid down first in a sequence and then the video is placed to match Music can be added to a video to make it more entertaining

12. Shooting video Video footage should enhance and illustrate the story told by the audio The video should also always match up with the audio at any given moment

13. Shooting video A good video is about someone doing something The action is what will hold the audiences attention Follow a noun/verb/object formula

14. Shooting video Hold still while shooting Zoom with your feet Move-point-shoot-stop

15. Shooting video Keep it short Cut by 2/3

16. Shooting video Shoot what interests you Pick a specific topic and show every aspect of that subject in depth

17. Shooting video Keep the brightest light behind you The camera needs light to capture the subject, so get as close as possible If you are father away from the people you’re shooting, so is the light bouncing off of them

18. Shooting video Don’t shoot until you can see the whites of their eyes If you’re too far away you won’t capture the nonverbal communication such as body language Eyes tell half the story so if you miss the eyes you miss half the message

19. Shooting video Think in shots Short bits of video 1-10 seconds cut together to make a scene We process visual info quickly and get bored quickly so shoot short shots

20. Main points Too make a good video you must first plan video and gather resources Shoot the video making sure your shots have a subject and action Edit your footage to make sure each shot is cut to its best and shortest

21. Main points And remember every good video story has 3 things! Clear story line Good audio Good video