1. Communicating for Success Leadership Academy #2 Feb 19, 2015 Dr. Frank Benest frank@frankbenest.com

2. Questions about Academy  Curriculum?  Requirements?  Schedule?  Team projects?  Other?

3. Interview with Jim Collins

4. Rosy’s Story  What were the values that Frank learned from Rosy’s story?

5. Understanding Your Life Story  Leaders are self-reflective & understand who they are  Who has been an influential person or what has been an experience that has shaped you in a positive way?  What are the “gifts” that you give away as a leader?

6. Crucibles of Leadership  Key points to article

7. Frank’s Mini-Crucible

8. Day Workers in Brea  Redeveloping downtown was #1 priority  Day workers congregating in downtown  Council wanted to use police enforcement  Organized diverse staff team  Started conversations with stakeholders

9. Day Workers in Brea  Identified issues & concerns  Proposed Job Center pilot  Addressed problems & concerns  Built support

10. My Mini-Crucible  What was a “mini-crucible” experience for you in your work or personal life?  What did you learn?  How did it transform you in some way?

11. Self-Reflection “People can help you but leadership is one of those great journeys into your own soul.” Jeff Immelt, CEO, GE

12. Overview 1. Values clarification 2. Communications—premises & key questions 3. Exercise—Framing the issue 4. Career journey—Kip Harkness

13. 6. Case study—San Jose Communications 7. Homework—Developing a strategic communications plan 8. Reaction panel & key learnings 9. One-to-one coaching 10. Feedback on team projects & team meetings Overview (con’t)

14. Values Clarification Why are you being invited to clarify values?  Roots  Crucible  Inspiration

15. Support in the Crucible

16. Jennifer Crocker, Ohio State University Department of Psychology Research into 2 mindsets And their impacts on one’s: 1.Ability to learn Adaptive Leadership 2.Goal Achievement Self-Regulation 3.Social Networks/Friendships Ability to Connect with Others

17. Two Mindsets Ecosystem Egosystem

18. EGOsystemECOsystem 1. To get what I want 2. To receive praise and admiration 3. To show people that I am right or good enough 4. For others to recognize how smart, generous, talented, etc., I am 5. To avoid failure or looking bad 1. To make a contribution 2. To take advantage of my strengths 3. To help, support, and inspire others 4. To be part of a successful team or meaningful community 5. To avoid doing harm

19. Fight or Flight SELF 1.Focus on their own needs and desires 2.View relationship between the self & others as competitive or zero-sum gain 3.Prioritize their own perceived needs over those of others. EGOsystemECOsystem Tend and Befriend GROUP 1.See themselves as part of a larger whole 2.View the relationship between the self and others as non-zero sum 3.Prioritize the needs of others; see others’ needs as just as important to the well-being of the system as their own

20. Have you Experienced Leadership from the Ego and Eco systems? EGO-Based Leadership ECO-Based Leadership

21. SHIFTING mindsets  Ego and Eco Goals are  both relatively stable  and in flux  We have the tools to shift mindsets  Writing about your values shifts your mindset from the EGO to ECOsystem

22. Values Clarification Exercise 25 Minutes 1. Select your top 5 values from list 2. Choose 3 values and write about them

23. You Add 1.Share your 3 choices 2.Describe one in detail Five Minutes in Partners

24. During Break Add Your Top Three Values to Team Values Charter on the Wall Group Discussion What can we learn about our group from our list of values?

25. Career Journey and Aspirations  Kip Harkness  My story  What do you discern as challenges and effective strategies?

26. San Jose Case Study Critique of case study  What went well?  What did not go so well?  What are lessons learned for our future practice?

27. Communicating for Success Premises:  Ability to communicate in different ways is key to success as leader  Successful communicators understand their target audiences & their needs  Providing data is necessary but insufficient

28. Communicating for Success Premises:  Successful communications is related to positive relationships  Story-telling is most powerful way to communicate  Effective communication is well-planned

29. Communicating for Success Key Questions: 1. Who’s the target audience? 2. Have you first developed rapport with key members of the target audience? 3. Have you created a state of readiness? 4. What is your goal in the communication? 5. What are the values, goals or concerns of the target audience? How do you find out?

30. Communicating for Success 6. What is the “frame” given the target audience? 7. Have you “enlarged” the problem? 8. Do you refer to Council priorities, goals, or previous direction? 9. Have you used simple & appropriate language?

31. Communicating for Success 10. Do you provide data? 11. Have you incorporated compelling story & humanized the issue? 12. Do you acknowledge & respond to problems or concerns? 13. Have you communicated in different ways & reiterated the key messages?

32. Developing a Communications Plan  Go to work sheet  Select an important current or future issue  Complete work sheet as home work  Share next session

33. Reaction Panel  What resonated with me?  What did not resonate with me?  What do I have to add?

34. Coaching Element to Academy  Each participant is paired with coach  Discussions with coach are confidential  Goals  Enrich overall experience of participants  Provide career advice & support  Enhance network of participants  Renew & refresh senior managers/coaches

35. Coaching Responsibilities  Agency  Identify senior manager as one-to-one coach for participant  Coaches  Attend orientation session  Meet with participant & provide advice & support

36. Coaching Responsibilities  Participants  Schedule sessions with coach  Come prepared  Be open to dialogue & enjoy interaction  Frank/Eileen  Orient coaches & participants  Provide resources  Help everyone debrief coaching experience

37. Minimum of 3 Sessions 1. Info interview—before Dec. session 2. Development Convo—before Feb session 3. Follow-up Convo—before April session  Optional  Additional sessions  Professional meeting

38. Informational Interview  Conduct info interview prior to Academy session on Dec. 11th  Exchange resumes in advance and develop questions about their career journey, lessons, factors for success, etc.  Come prepared to share info interview experience on Dec. 11 th  Sample questions?

39. Feedback on Proposed Team Projects

40. Team Project Meetings  What are deliverables of team project?  What are any modifications to how the team is going to conduct project?  Who is going to do what?  Have each of us selected a “stretching” role or assignment?  How do we get started?

41. Myers-Briggs Assessment  You will receive email with link  20 minute assessment - uninterrupted  Take it at work or at home  No right or wrong answers  Hats off, shoes off frame of mind  Don’t overthink - first instinct

42. www.frankbenest.com (650) 444-6261