1. Event Impact: Cricket World Cup 2015 Example

2. SELF This area simply refers to you and your own personal beliefs / behaviours In relation to CWC 2015 it may be how much time you spend engaged in this event, money spent or thoughts / conversations about the games.

3. Others This area refers to the people that are close to you such as your family and friends. In relation to CWC 2015 it may be how much time they spend engaged in this event, money spent or thoughts / conversations about the games. This may often be similar to your own opinion as you will have a lot in common.

4. Society This area refers to our community, region, nation and global society. In relation to Glasgow 2014 it may be how much media attention is given to the event, business promotions, celebrations, money spent on our NZ team. The views of society may be different to that of yourself and others because there is a wider range of views. Some may be the same.

5. SPEEECH This is the acronym for: Societal Political Economic Ethical Environmental Cultural Historical

6. SPEEECH These terms refer to the different areas of society that may be impacted by a major sporting event such as the Cricket World Cup in New Zealand and Australia.

7. Societal Societal may refer to the following areas: Media – Coverage (Newspaper / TV / Internet) Viewing numbers Sense of Unity / Pride / Disappointment in country Promotion of games and cities in Cricket World Cup 2015. It is anything that impacts the general functioning of our community / nation

8. Political Political may refer to the following areas: Money spent by government on event or athletes at the event or sports at the event Any protests or contention in the CWC 2015. What is India's influence on the CWC. Anything to do with political decisions or politics.

9. Economic Economic may refer to the following areas: Business Promotions (heaps) Athletes Payments Cost to go to games etc (get tickets) Pay TV vs Free TV Anything to do with money associated with the Cricket World Cup 2015.

10. Environment Environment may refer to the following: Location of the games and accessibility The impact the venue has on the environment

11. Ethical Ethical may refer to the following: Drug cheats Athlete Behaviour Giving money to sports versus health care etc

12. Cultural Cultural may refer to the following: Pride in Country Athletes uniforms Being exposed to new cultures

13. Historical Historical may refer to the following: History of Cricket World Cup for NZ Pride / Expectations from this Records and Achievements